Email Marketing Manager

Reach Digital; Brasil; Teletrabalho; BRL 30.000 - 55.000; Tempo integral

Resumo da oferta

Reach Digital is seeking an Email Marketing Specialist to drive targeted email campaigns and engage audiences effectively. The ideal candidate will have a strong background in email marketing, data scraping, and a passion for crafting compelling copy. Join our dynamic team to create innovative email strategies that convert!

Serviços

Flexible work environment

Opportunity to grow with a dynamic marketing team

Work on diverse and creative campaigns

Qualificações

• Experience in email marketing and automation platforms.
• Excellent copywriting skills, focused on email content.
• Strong knowledge of audience segmentation and campaign analytics.

Responsabilidades

• Develop and manage email marketing strategies across platforms.
• Analyze campaign performance and prepare actionable reports.
• Build automated email sequences for various campaigns.

Conhecimentos

Email marketing

Data scraping

Copywriting

Audience segmentation

Data interpretation

Email deliverability best practices

HTML/CSS

Ferramentas

ActiveCampaign

Salesforce

Apollo.io

HubSpot

Descrição da oferta de emprego

1 week ago Be among the first 25 applicants

We are seeking a results-driven Email Marketing Specialist to join the Reach Digital team. This role is perfect for someone who understands how to turn data into highly targeted, personalized, and high-converting email campaigns across multiple platforms. If you’re passionate about building automated email funnels, writing compelling copy, and getting your hands dirty with data scraping and segmentation, we want to hear from you.

Key Responsibilities:

• Develop, implement, and manage email marketing strategies across various platforms (e.g., Instantly, ActiveCampaign, Salesforce, etc.).

• Scrape, clean, and segment email lists using ethical and compliant data collection techniques.

• Write persuasive, brand-aligned email copy tailored to different audience segments.

• Design and execute A/B testing strategies to optimize email subject lines, content, and send times.

• Build automated email sequences such as welcome series,re-engagement, and cold reach.

• Monitor campaign performance, analyze metrics (open rates, click-through rates, conversions), and prepare actionable reports.

• Ensure emails follow industry policies and best practices (e.g., GDPR, CAN-SPAM compliance).

Must-Have Skills:

• Proven experience in email marketing and automation platforms.

• Strong experience with data scraping and list building using tools such as Apollo.io , or similar.

• Excellent copywriting and content creation skills with a focus on email marketing.

• Understanding of audience segmentation and customer journey mapping.

• Ability to interpret analytics and make data-driven decisions.

• Solid knowledge of email deliverability best practices.

• Familiarity with HTML/CSS for email template tweaks (not mandatory but a plus).

Preferred Qualifications:

• Experience in eCommerce, B2B SaaS, or lead generation.

• Familiarity with CRM tools and integrations (e.g., HubSpot, Salesforce).

• Basic graphic design skills.

• Knowledge of customer lifecycle marketing strategies.Why Join Us?

• Flexible work environment

• Opportunity to grow with a dynamic marketing team

• Work on diverse and creative campaigns

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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