IT Business Consultant (Sales & Marketing)

Perfetti Van Melle; Vinhedo; Híbrido; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

Uma das maiores empresas de confeitaria do mundo procura um Consultor de TI para liderar a transformação digital nas vendas e marketing. O candidato ideal terá mais de 10 anos de experiência em automação de vendas, conhecimento em tecnologias de IA e habilidades excepcionais de gerenciamento de projetos. A posição oferece um ambiente híbrido em Vinhedo/SP, com oportunidades de crescimento e impacto significativo nas operações da empresa.

Qualificações

• 10+ anos de experiência em Tecnologia de Vendas ou Gestão de Projetos de TI no setor FMCG.
• Expertise em plataformas SFA habilitadas por IA e gestão de vendas secundárias.
• Conhecimento em Machine Learning e Análise de Dados.

Responsabilidades

• Gerenciar a implementação de soluções de automação de vendas habilitadas por IA.
• Colaborar com equipes multifuncionais para otimizar operações de vendas.
• Desenvolver e monitorar KPIs para medir a eficácia das iniciativas de automação.

Conhecimentos

Gestão de Projetos

Análise de Dados

Comunicação

Resolução de Problemas

Formação académica

Bacharelado ou Mestrado em Ciência da Computação, TI ou Administração de Empresas

Ferramentas

SAP S/4 HANA SD

SFA Image processing solutions

Descrição da oferta de emprego

PURPOSE

Perfetti Van Melle - um dos maiores fabricantes e distribuidores mundiais de confeitaria e goma de mascar com marcas globais que estão sendo apreciadas em mais de 150 países em todo o mundo!

Estamos buscando um talento para desembrulhar seu potencial comoIT Business Consultant (Sales and Marketing). A posição é baseada no Brasil, mas com atendimento para toda a regional da unidade de negócio BAMSCA. Realize a sua candidatura utilizando um anexo de currículo em inglês.

The IT Business Consultant (Sales & Marketing) is responsible for overseeing the implementation and continuous improvement of AI-enabled automation solutions that enhance the efficiency and effectiveness of sales processes. This role requires expertise in managing Sales Force Automation (SFA) systems, Distributor Management Systems (DMS), AI-driven analytics, and sales automation tools. The consultant will collaborate with cross-functional teams to drive digital transformation initiatives and optimize sales operations through advanced technology solutions.

RESPONSIBILITIES

Project Management & Implementation

• Work with key stakeholders (Sales, Marketing, IT, Finance, and Supply Chain) to identify automation opportunities
• Define business processes and implement automated workflows to enhance efficiency.
• Scope, plan, and execute sales automation projects, ensuring alignment with business objectives.
• Develop and manage project timelines, resource allocation, budgets, and risk mitigation plans.
• Track key milestones, monitor project performance, and report progress through KPIs and dashboards.
• Ensure compliance with IT governance and security policies.
• Manage Change Requests (CRs) and incidents, track post-rollout performance.
• Deliver user training and adoption programs for automation tools.

AI-Driven Sales Automation & Technology Enablement

• Drive the adoption of AI-powered SFA solutions, including image recognition for perfect store execution, route optimization, and AI-driven sales recommendations.
• Implement predictive analytics for sales forecasting and territory management.
• Leverage machine learning algorithms to enhance customer segmentation and trade promotion effectiveness.
• Integrate Conversational AI (Chatbots, Voice Assistants) for field sales support.
• Work on solutions to automate claim management systems and incentive tracking.

Application Vendor Management

• Collaborate with third-party vendors and technology partners to select, customize, and implement sales automation technologies.
• Manage vendor SLAs, contracts, and performance KPIs.
• Conduct regular reviews with vendor support teams and identify improvement areas.
• Ensure seamless integration between SFA applications, DMS, and enterprise systems (SAP ERP, CRM, BI Tools).

Reporting & Performance Tracking

• Develop and monitor key performance indicators (KPIs) to measure the effectiveness of sales automation initiatives.
• Design and deliver MIS reports (Monthly, Quarterly, Yearly) for senior management.
• Ensure data accuracy and leverage real-time dashboards for actionable insights.
• Track and analyse the ROI of CRs and new Sales solution investment

REQUIRED EXPERIENCE AND QUALIFICATIONS

Experience & Skills Required:

• Bachelor's or Master's degree in Computer Science, IT, Business Administration, or related fields.
• 10+ years of experience in Sales Technology, IT Project Management, or Digital Transformation in the FMCG sector.
• Expertise in AI-enabled SFA platforms, Secondary Sales Management, and Perfect Store Execution.
• Strong knowledge of cloud-based sales automation solutions (SAP S/4 HANA SD platform, SFA Image processing solutions, or similar tools).
• Experience with Machine Learning, Image Recognition, and AI-driven analytics for sales processes.
• Proven track record of managing & supporting large-scale digital transformation projects.
• Strong analytical and problem-solving skills to drive data-driven decision-making.
• Ability to work with cross-functional teams and influence stakeholders at all levels.
• Excellent communication and vendor negotiation skills .

Preferred Qualifications:

• Certifications in Project Management (PMP, PRINCE2), AI & ML, or knowledge of Cloud Platforms
• Experience inAI-powered chatbots, sales forecasting models, or trade promotion optimisation tools.

TECHNICAL AND MANAGEMENT SKILLS

• Strong understanding of Business processes and experience driving various process automation initiatives
• Excellent project management skills, including the ability to define project scope, develop project plans, and track project progress.
• Strong analytical skills and the ability to develop metrics and KPIs to track project success.
• Understanding of integration tools like API
• Knowledge of SQL
• Knowledge of planning & budgeting
• Excellent interpersonal, time management, problem-solving and organizational skills.
• Committed, structured and delivery-focused approach.
• Diligent and responsible approach with a strong focus on accuracy and attention to detail
• Ability to direct and supervise the work of others and operate in a team environment.

PERSONAL SKILLS

• Excellent communication and collaboration skills, with the ability to work effectively with stakeholders at all levels of the organization
• Experience managing cross-functional teams and working with vendors and third-party providers.
• Strong desire to project a helpful customer service attitude.
• Affectively work both independently, as part of a team and & Team Management
• Analytical & Troubleshooting skills.
• Ready to accept the challenge

ADDITIONAL INFORMATION

Work Mode: Hybrid in Vinhedo/SP

Travel Requirements: Occasional travel for project deployments and vendor management.