Curatorial Manager – Influencers and Creators

Jobtailor; São Paulo; Presencial; BRL 180 000 - 280 000; Tempo integral

Resumo da oferta

Jobtailor is seeking a seasoned Curation leader in São Paulo to head the influencer and creator ecosystem. You will build and guide a high-impact team, translate client briefs into concrete creator criteria, and develop scalable processes for selection and recommendations.

You will work cross-functionally with Sales, Strategy, and Ops to ensure campaign success and manage reputational risk. You will identify opportunities, monitor trends, and present strategic rationales to clients, while

Qualificações

• Extensive experience in influencer marketing, creator marketing, social media, or related fields.
• In-depth knowledge of creators, influencers, celebrities, agencies, and reps.
• Experience leading complex campaigns for major brands.
• Experience working with creators of different sizes, including leading influencers and celebrities.
• Proven experience leading, organizing, and developing teams.
• Ability to analyze reach, engagement, audience, and performance metrics.
• Ability to assess content quality, creative potential, brand fit, and reputational risks.
• Ability to defend recommendations with data, strategy, and market knowledge.
• Strong connection to social media, pop culture, digital trends, and behavioral movements.
• Experience structuring processes, criteria, and management tools for the function.
• Analytical, strategic profile with genuine interest in the creator ecosystem.
• Clear communication and presenting recommendations to clients.
• Strong organizational skills, agility, and adaptability when working with talent and agencies.

Responsabilidades

• Lead, develop, and organize the Curation team, ensuring quality, efficiency, and adherence to deadlines.
• Interpret briefs and translate client needs into objective criteria for creator selection.
• Identify and recommend creators aligned with target audience, brand positioning, creative territory, and campaign objectives.
• Build qualified shortlists supported by sound strategic rationale.
• Evaluate reach, engagement, audience, performance, content quality, creative potential, and brand fit.
• Develop and present the strategic rationale behind recommendations, including in client presentations.
• Proactively identify risks related to creators (image, reputational, availability, brand-fit).
• Establish criteria, checklists, processes, and tools to make curation consistent and scalable.
• Manage priorities and demand across multiple projects.
• Monitor trends, cultural movements, emerging platforms, and rising creators.
• Identify opportunities by connecting creators with clients’ territories and needs.
• Collaborate with Sales, Strategy, Account Management, Operations, Data, and BI teams.
• Maintain relationships with creators, agents, and reps.
• Contribute to accuracy of recommendations, client acceptance, and efficiency.

Conhecimentos

Influencer marketing

Creator marketing

Social media

Team leadership

Strategic recommendations

Ferramentas

Management Tools

Curation Processes

Checklists

Descrição da oferta de emprego

• Lead, develop, and organize the Curation team, ensuring quality, efficiency, and adherence to deadlines
• Interpret briefs and translate client needs into objective criteria for creator selection
• Identify and recommend creators aligned with the target audience, brand positioning, creative territory, and campaign objectives
• Build qualified shortlists supported by sound strategic rationale
• Evaluate reach, engagement, audience, performance, content quality, creative potential, and brand fit
• Develop and present the strategic rationale behind recommendations, including in client presentations
• Proactively identify potential image, reputational, availability, or brand-fit risks related to creators
• Establish criteria, checklists, processes, and tools to make curation consistent and scalable
• Manage priorities and demand volume across multiple simultaneous projects
• Monitor trends, cultural movements, emerging platforms, and rising creators
• Identify proactive opportunities by connecting relevant creators with clients’ territories and needs
• Work collaboratively with Sales, Strategy, Account Management, Operations, Data, and BI teams
• Maintain close relationships with creators, agents, talent agencies, and representatives
• Contribute to the accuracy of recommendations, client acceptance, reduced rework, greater efficiency, team development, and the early identification of risks and opportunities

Requirements

• Extensive experience in influencer marketing, creator marketing, social media, or related fields
• In-depth knowledge of the ecosystem of creators, influencers, celebrities, agencies, and representatives
• Experience working on complex campaigns, preferably for major national or global brands
• Experience working with creators of different sizes, including leading influencers and celebrities
• Proven experience leading, organizing, and developing teams
• Ability to analyze reach, engagement, audience, and performance metrics
• Ability to assess content quality, creative potential, brand fit, and reputational risks
• Ability to develop and defend recommendations based on data, strategy, and market knowledge
• Strong connection to social media, pop culture, digital trends, and behavioral movements
• Experience structuring processes, criteria, and management tools for the function
• Analytical, strategic profile with a genuine interest in the creator ecosystem
• Clear communication skills and confidence in presenting and defending recommendations to clientsStrong organizational skills, agility, ability to anticipate risks, and adaptability when working with talent, representatives, and complex situations

Core Competencies

Demonstrates extensive experience in influencer marketing and creator marketing, with a strong ability to analyze performance metrics and develop strategic recommendations. Proven leadership in managing teams and processes while maintaining close relationships with creators and clients.

Highest-signal resume keywords

• Influencer Marketing
• Creator Marketing
• Performance Metrics Analysis
• Team Leadership
• Strategic Recommendation Development

ATS Optimization Keywords

Hard Skills

• Campaign Management
• Content Quality Assessment
• Audience Engagement Analysis
• Brand Fit Evaluation
• Risk Assessment

Soft Skills

• Clear Communication
• Organizational Skills
• Agility
• Adaptability
• Collaboration

Industry Keywords

• Creator Ecosystem
• Social Media
• Digital Trends
• Pop Culture
• Reputational Risks

Tools & Technologies

• Management Tools
• Curation Processes
• Checklists