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A leading tech company's creative division is seeking a Senior Art Director to develop innovative ad campaigns for global brands. This role involves collaboration with internal teams and external agencies to produce cutting-edge customer experiences. The ideal candidate will have over 8 years of experience in creative strategy and a strong portfolio showcasing compelling campaigns across various media channels.
Description
Amazon’s Brand Innovation Lab is looking for a talented and passionate Senior Art Director to create one-of-a-kind campaigns for multiple blue-chip brands across every advertising vertical. You’ll partner with creative directors, copywriters, designers, solutions managers and producers to create first-class customer experiences both on and offline by innovating with the Amazon canvas (FireTV, Alexa, Twitch, Prime Video, etc). You'll lead projects and own client relationships, focusing on creating work that benefits the end customer while pushing the creative envelope from brief to execution. This is a permanent role.
From inception through launch, you will be responsible for delivering ambitious, insightful, and data-driven concepts that translate needs and constraints into customer-focused brand campaign ideas and solutions. You will be equally strong at concept and execution, articulating end-to-end experiences, and turning that vision into high-quality experiences. This could include video content, user interface designs for voice and screen, interaction models, prototypes, and interactive advertising campaigns. This role will use data and insights to create campaign strategy and concepts, develop designs and the look and feel for experiences, as well as templates for never-before-done brand campaigns and experiences that will solve customer problems, on and off Amazon platforms. In addition to developing never-been-done campaign ideas, candidates should be able to deliver high-quality designs and stellar art direction for campaigns across different Amazon touch points. Candidates should have in-depth understanding of Photoshop, Illustrator, InDesign, Powerpoint, and Figma (or an interest to learn Figma). For this role, we’re looking for a conceptual art director who also has very strong design skills and an understanding of UX design.
The Art Director candidate’s portfolio should feature award-winning, insight-driven campaigns and ideas that solve an advertiser problem through a variety of different media channels, including but not limited to video, social, digital, activations, radio, and outdoor. You have strong conceptual, presentation, storytelling and time management skills, as well as digital media, and of course, an acute attention to detail.
Key job responsibilities
Concept, design and execute innovative ad campaigns and experiences for global brands
Partner with copywriters, designers, program managers, developers, strategists and producers to create customer-focused solutions that deliver on advertiser objectives
Create campaigns in collaboration with internal teams, clients and external agency partners
Deliver high-quality designs and stellar art direction for campaigns across different Amazon touch points
In-depth understanding of Sketch, Photoshop, Illustrator, InDesign and Keynote
Data-driven and obsessed with understanding customers and making work that delivers results
Present ideas and campaigns to internal stakeholders as well as external agencies and clients
Proven ability to ideate for film, print, digital, out-of-home, experiential and social
Ability to manage multiple projects
A day in the life
Responding to a brief with ideas to promote a new electric vehicle on Amazon
Designing a custom sponsorship experience for a brand in collaboration with the Prime Video team
Elevating a pitch deck with thoughtful and impactful design
Working through creative messaging feedback with Legal and PR
Presenting a campaign to brand clients and their partner media agency
Ideating with the team on innovative ways to reinvent the vehicle customer journey
About the team
The Brand Innovation Lab team is the internal group within Amazon that creates one-of-a-kind campaigns and activations for top global advertisers. Using all of the different platforms within the Amazon canvas (FireTV, Alexa, Twitch, Prime Video, Custom landing pages on Amazon.com, etc.), we create campaigns that reach millions of Amazon customers across our digital channels and out in the real-world. This role will be on the Brand Innovation Lab's US Automotive and Restaurants team, focusing on delivering creative ideas for top Automotive and Restaurants brands and their agencies.
Basic Qualifications
Preferred Qualifications
Knowledge of InDesign, Photoshop, Illustrator, Keynote
Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
Experience leading creative development of innovative creative from concept to delivery
Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
Experience presenting creative concepts effectively to senior executives
Experience managing multiple projects and meeting aggressive deadlines
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