- Lead the visual and conceptual strategy for the brands and projects under your responsibility
- Integrate offline and online art direction
- Transform concepts into relevant, innovative, and consistent solutions
- Raise the creative and aesthetic standard of deliverables
- Ensure consistent brand communication across points of sale, events, conventions, and digital platforms
- Develop and oversee creative concepts for institutional and seasonal campaigns
- Lead art direction and adapt concepts across different channels and formats
- Ensure visual and conceptual consistency across brand touchpoints
- Review and approve layouts and creative assets
- Ensure technical accuracy when preparing files for print
- Oversee the production of digital assets
- Coordinate the creative team's workflow, pipeline, priorities, and deadlines
- Guide and support Art Directors, designers, copywriters, and other professionals
- Establish creative and technical quality standards
- Develop team members through feedback, mentoring, and performance follow-up
- Monitor trends in design, technology, communications, and consumer behavior
- Foster a collaborative, innovative, and excellence-driven environment
Requirements
- Bachelor's degree in Graphic Design, Visual Communication, Advertising, or a related field
- At least 8 years of experience in Art Direction or Creative Direction
- Experience in high-demand creative environments, preferably agencies or marketing departments
- Proven experience leading creative teams
- Strategic vision to translate business objectives and brand positioning into creative concepts
- Advanced expertise in art direction for online and offline projects
- Strong visual and conceptual repertoire
- Advanced proficiency in Adobe Creative Suite, especially Photoshop, Illustrator, InDesign, and After Effects
- In-depth knowledge of visual identity and brand guidelines
- Strong technical knowledge of graphic production, file preparation and finalization, prepress, technical specifications, finishing, and materials
- Experience with print and digital assets
- Ability to work with clients, suppliers, print houses, production companies, and stakeholders
- Strong communication and presentation skills
- Excellent command of Portuguese
- Strong organizational and prioritization skills across multiple projects
- Collaborative, hands‑on approach
- Keen eye for trends in design, communications, technology, and consumer behavior
- Strong portfolio
- Experience working on projects for multinational companies or major brands
- Experience in branding and developing or evolving visual identities
- Experience with 360° campaigns and omnichannel strategies
- Knowledge of Motion Design, video editing, or audiovisual production
- Experience with Trello, Asana, Jira, Monday, or similar tools
- Experience with Kanban methodologies
- Experience with Trade Marketing, point-of-sale materials, retail, events, or communications materials for large‑scale operations
Core Competencies
Demonstrates advanced expertise in Art Direction and Creative Direction, with a strong visual and conceptual repertoire. Proven ability to lead creative teams, develop innovative concepts, and ensure brand consistency across multiple channels and formats.
Highest-signal resume keywords
- Art Direction
- Creative Direction
- Adobe Creative Suite
- Branding and Visual Identity
- Project Management
Hard Skills
- Graphic Design
- Visual Communication
- File Preparation
- Prepress Knowledge
- Motion Design
- Video Editing
- Omnichannel Strategies
- Technical Specifications
- Creative Concept Development
- Portfolio Development
Soft Skills
- Strong Communication Skills
- Organizational Skills
- Collaborative Approach
- Mentoring
- Presentation Skills
Certifications & Qualifications
- Bachelor's Degree in Graphic Design
- Bachelor's Degree in Visual Communication
- Bachelor's Degree in Advertising
Industry Keywords
- Creative Environments
- Trade Marketing
- Point-of-Sale Materials
- Retail Communications
- Multinational Companies
- Seasonal Campaigns
- Consumer Behavior Trends
- Digital Assets Production
- Institutional Campaigns
- Event Marketing
Tools & Technologies
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe After Effects
- Trello
- Asana
- Jira
- Monday
- Kanban Methodologies
- Creative Workflow Management