Content Producer

OLIVER Brasil; São Paulo; Presencial; BRL 40.000 - 80.000; Tempo integral

Resumo da oferta

An established industry player in the drinks and beverages sector is seeking a dynamic Content Producer to join their team. In this exciting role, you will be at the forefront of content planning, authoring, and publishing across various platforms, including loyalty programs and social media. Collaborating with regional leads and local managers, you will craft strategies that ensure meaningful engagement and measurable results. This position offers a unique opportunity to leverage your creativity and analytical skills while staying ahead of marketing trends. If you are passionate about content creation and eager to make an impact, this role is perfect for you.

Qualificações

• Experience in digital content management and campaign planning.
• Strong analytical skills for performance metrics and trend analysis.

Responsabilidades

• Plan and develop creative content strategies aligned with brand guidelines.
• Create and manage comprehensive content calendars and monitor performance.

Conhecimentos

Content Strategy Development

Content Calendar Management

Performance Metrics Analysis

Trend Research

Campaign Development

Brand Voice Consistency

Fluency in English

Fluency in Spanish

Commercial Awareness

SEO Principles Understanding

Ferramentas

Content Management Systems

AI Content Tools

Descrição da oferta de emprego

ROLE: Content Producer

A LITTLE BIT ABOUT THE ROLE

We're partnering with one of the world's leading Drinks & Beverages brands to bring on a talented Content Producer. In this role, you'll be responsible for content planning, authoring, and publishing across Loyalty programs, Email campaigns, Push notifications, and Local Social Media. Working directly with regional Execution Leads and local market Activation Managers, you'll ensure our content strategy delivers meaningful engagement and measurable results.

Required:

1. Plan and develop creative content strategies aligned with brand guidelines and business objectives.
2. Create and manage comprehensive content calendars.
3. Monitor and analyse content performance metrics across platforms.
4. Research and stay current with marketing, advertising, and technology trends.
5. Lead campaign development from ideation to production.
6. Present performance updates and optimization recommendations to stakeholders.
7. Coordinate content requirements with regional teams.
8. Ensure consistent brand voice across all channels.
9. Manage content workflow and approval processes.
10. Fluent in English. Fluency in Spanish is desired.
11. Strong commercial awareness and trend analysis capabilities.
12. Proficiency in content management systems and enthusiasm for emerging AI content tools that enhance content creation and distribution (comprehensive AI tools training will be provided).
13. Experience in developing content for Latin American markets.

Desired Experience:

1. Digital content management
2. Analytics and reporting
3. Campaign planning
4. Editorial planning
5. Experience in consumer goods, luxury, or drinks & beverages sectors preferred
6. Proven track record of successful content strategy implementation
7. Understanding of SEO and content optimisation principles