Content Creator

Sony Pictures Entertainment; São Paulo; Presencial; BRL 90 000 - 130 000; Tempo integral

Resumo da oferta

Sony Pictures Entertainment is seeking a Content Creator in São Paulo to develop engaging promos and social-native content for marketing, FAST channels, and Ad Sales across digital ecosystems. You will concept, shoot, edit, and adapt content for YouTube, Instagram, TikTok, and more, using your own on-camera voice where applicable.

You will translate brand priorities into platform-specific formats, optimize content for performance, and collaborate with analytics to refine approaches.

Qualificações

• 3–6 years of experience in content creation, social media, or digital production.
• Native Portuguese speaking with Spanish and English knowledge.

Responsabilidades

• Concept, produce, and edit short- and long-form content for platforms including YouTube, social media, and digital campaigns.
• Translate campaign and brand priorities into platform-specific content formats.
• Record videos with commentary or trends where applicable and optimize assets for cross-platform use.
• Adapt content for each platform’s behavior and audience expectations.
• Collaborate with marketing and analytics teams to review performance and iterate.

Conhecimentos

Video editing

Platform storytelling

Audience awareness

Creative judgment

Rapid content production

Ferramentas

Adobe Premiere Pro

After Effects

Final Cut Pro

CapCut

YouTube Studio

Meta Insights

TikTok Analytics

Descrição da oferta de emprego

The Content Creator is responsible for developing and producing engaging, promos and social media-native content that supports SPT’s marketing, FAST channels, and Ad Sales initiatives across digital and social ecosystems. This role blends creative storytelling with execution, requiring a strong understanding of audience behavior, platform dynamics, and performance-driven content strategies. This role will also require a strong writing in Portuguese to support the team with Portuguese video adaptations.

The ideal candidate understands each platform (Instagram/TikTok/Youtube/Linkedin) the differences between their algorithms and how to create content differently for each. The candidate must have the capacity to understand and create culture and translate it as digestible content for our audiences. He/she is both a creative and a maker—capable of concepting, shooting, editing, and talking to camera to even make editorials using his own image and voice whenever applicable and optimizing content for multiple platforms in a fast-paced environment.

Key Responsibilities

Content Creation & Execution

• Concept, produce, and edit short- and long-form content for platforms including YouTube, social media (Instagram, TikTok, Facebook, X), FAST channels, and digital campaigns
• Translate campaign, programming, and brand priorities into engaging, platform-specific content formats
• Create content optimized for performance, including hooks, pacing, thumbnails, captions, and metadata
• Be able to record videos of his or herself, giving social commentary, lists of favorites recommendations, or replicating social trends to organically integrate our brand into the social media conversation.
• Adapt content across platforms, ensuring each asset is tailored to platform behavior, audience expectations, and format best practices
• Stay current on platform trends, formats, and algorithm changes to inform content development
• Contribute ideas for recurring formats, series, and scalable content approaches
• Execute end-to-end editing, including video cuts, sound design, motion graphics, subtitles, and basic color correction
• Produce assets in multiple aspect ratios and versions (16:9, 9:16, 1:1) for cross-platform distribution
• Ensure fast turnaround and high-volume output when required

Performance & Optimization

• Collaborate with marketing and analytics teams to review content performance and apply insights to future content
• Iterate on content based on engagement metrics (views, watch time, CTR, retention, etc.)
• Support A/B testing of creative elements (thumbnails, titles, hooks)
• Work closely with marketing, social, Ad Sales, and FAST teams to align content with business priorities
• Collaborate with creative teams to maintain brand consistency while evolving content for digital-first audiences

Digital Tools & Skillset

• Video editing: Adobe Premiere Pro, After Effects, Final Cut Pro, or similar
• Design & motion: Photoshop, Illustrator, basic motion graphics
• Social-native tools: CapCut, native platform editors, mobile-first editing workflows
• Analytics: YouTube Studio, Meta Insights, TikTok Analytics (or similar)
• AI tools (preferred): generative editing, captioning, ideation, or workflow tools
• Basic production skills: shooting with DSLR/mobile, lighting, and audio capture

Qualifications

• 3–6 years of experience in content creation, social media, or digital production
• Understanding of digital content performance and audience engagement
• Ability to work quickly, iterate, and manage multiple projects simultaneously
• Strong creative judgment with attention to detail
• Native Portuguese speaking with Spanish and English knowledge.

Sony Pictures Entertainment, a subsidiary of Sony Group Corporation, excels in film and television production, digital content, and global distribution across over 130 countries.