Business Development Manager - Influencers/ KOLS and Affiliates

OKX; São Paulo; On-site; BRL 30,000 - 60,000; Full time

Benefits offered by this job

L&D programs

Education subsidy

Team building programs

Company events

Job summary

Join a forward-thinking company as a Business Development Manager focusing on Influencers and KOLs in the crypto industry. This role offers an exciting opportunity to develop strategic partnerships, execute creative campaigns, and drive user acquisition in a fast-paced environment. You'll be at the forefront of expanding brand awareness and optimizing marketing strategies, while collaborating with diverse teams to achieve impactful results. If you're passionate about cryptocurrency and enjoy building relationships, this position is perfect for you!

Qualifications

• 2+ years of experience in affiliate marketing.
• Strong understanding of cryptocurrency and blockchain technology.

Responsibilities

• Build and maintain relationships with local Influencers and KOLs.
• Plan and execute marketing activities with crypto influencers.
• Analyze campaign metrics for performance optimization.

Skills

Affiliate Marketing

Project Management

Data Analysis

Communication Skills

Relationship Building

Fluency in English

Fluency in Portuguese

Tools

Google Analytics

Job description

Business Development Manager - Influencers/ KOLS and Affiliates

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About the Opportunity

We’re looking for a highly motivated and experienced Business Developer to join our team and take charge of managing Influencers and Key Opinion Leaders (KOLs) in the crypto industry. If you thrive in fast-paced environments and are passionate about building impactful relationships and executing creative campaigns, this is the role for you. This position involves developing and implementing strategic plans, identifying new business opportunities, building relationships with Influencers and KOLs, and driving revenue and market share growth, collaborating with cross teams, and providing valuable market insights.

What You’ll Be Doing

Build and maintain strong relationships with local Influencers and KOLs, ensuring alignment with OKX’s brand and strategic objectives, and build partnerships with influencers for the purpose of user acquisition

Planning and execution of online and some offline marketing activities, events, and campaigns with crypto influencers

Design and execute tailored campaigns with KOLs to target specific audiences and maximize impact

Localize global marketing campaigns to align with the cultural and market-specific nuances of the region

Expand the user base and grow awareness of the OKX brand in Brazil

Devise creative ways to identify potential affiliates and user acquisition

Analyze campaign metrics and Influencer/KOL performance, providing actionable insights to optimize future initiatives

What We Look For In You

2+ years of affiliate marketing experience

Project management skills and the ability to manage multiple priorities and deadlines

Understanding of fundamental affiliate customer acquisition KPIs and optimization methods to improve performance through data analysis and segmentation

Strong understanding of cryptocurrency space and enthusiasm for blockchain technology.

Exceptional communication and relationship-building skills.

Ability to work in a fast-paced, results-driven environment.

Fluency in English and Portuguese

Nice to Haves

Experience with analytical tools and reporting such as Google Analytics

L&D programs and Education subsidy for employees' growth and development

Various team building programs and company events

More that we love to tell you along the process!

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