Growth‑Driven Website & Digital Marketing Lead

Capital School Bahrain; Manama; On-site; BHD 12,000 - 18,000; Full time

Benefits offered by this job

Flexible working hours

Professional development opportunities

Job summary

Capital School Bahrain seeks an experienced Website & Digital Marketing Specialist to grow the school’s online presence and increase student admissions. You will design and manage a professional school website, optimize admissions forms, and integrate analytics and ads platforms to drive enquiries.

The ideal candidate will have strong SEO skills, be adept at running Meta, Google Ads, and TikTok campaigns, and improve site speed, mobile responsiveness, and UX to boost conversion and admissions.

Qualifications

• Experience designing, building, and managing professional school websites.
• Experience optimizing online admissions and enquiry forms with a simple application process.
• Strong knowledge of SEO to improve Google rankings and increase website traffic.
• Experience running and optimizing paid advertising campaigns on Meta, Google Ads, TikTok, and other digital platforms.
• Able to create high-converting lead generation campaigns that increase admissions enquiries.
• Knowledge of Google Analytics, Meta Pixel, Google Tag Manager, and conversion tracking.
• Experience improving website speed, performance, mobile responsiveness, and user experience.
• Proficiency in English and Arabic preferred; fluency in either language encouraged.

Skills

WordPress

SEO

Paid advertising

Google Ads

Facebook & Instagram

TikTok Ads

Google Analytics

Conversion rate optimization

UX/UI basics

English/Arabic bilingual

Tools

WordPress

Google Ads

Meta Ads Manager

Google Tag Manager

Job description

Capital School Bahrain seeks an experienced Website & Digital Marketing Specialist to grow the school’s online presence and increase student admissions. You will design and manage a professional school website, optimize admissions forms, and integrate analytics and ads platforms to drive enquiries.

The ideal candidate will have strong SEO skills, be adept at running Meta, Google Ads, and TikTok campaigns, and improve site speed, mobile responsiveness, and UX to boost conversion and admissions.