Strategic Shopper Activation Manager — Hybrid

Danone

Brussel Hoofdstad

Hybride

EUR 60 000 - 85 000

Plein temps

14 jours+

Générateur de candidature

Obtenez une réponse de cet employeur — un CV et une lettre de motivation adaptés exactement à ce qu’il recherche.

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Avantages offerts par ce poste

Hybrid work environment

Diversity & inclusion

Résumé du poste

Danone Belux is seeking a Shopper Marketing Manager to bridge Marketing and Customer Development, working with Brand, Key Account and Category teams to craft winning shopper activation strategies for Retail and Out‑of‑Home. You will closely connect with field teams to shape plans and execute campaigns that maximize shopper engagement and drive growth.

You bring first experience in FMCG or retail, excellent project management, and fluent Dutch, French and English.

Qualifications

Has first experience in FMCG or retail, ideally in Shopper Marketing, Trade Marketing, or in Sales.
Demonstrates excellent project management skills, proactive and hands-on with a can-do attitude, agile in a fast-paced environment.
Brings strong consumer journey thinking and curiosity about shopping trends.
Has excellent communication skills (verbal and written) and can tailor to various audiences.

Responsabilités

Shaping impactful shopper activation strategies to achieve brand and customer growth objectives.
Defining creative activation materials to animate shoppers throughout the activation funnel.
Partnering with external agencies to develop, produce and install point-of-sale materials and shopper experiential activations.
Deep diving post-activation reports to capture learnings and optimize plans.