Shopper & Customer Marketing Internship - Eucerin

Beiersdorf; Brussel; Hybrid; EUR 16,000 - 18,000; Full time

Benefits offered by this job

6 holidays

€1,100 net per month

Flexible working hours

2 days homeworking per week

Public transportation reimbursement

Wellbeing activities

Job summary

Beiersdorf Belgium is offering a 6-month internship in Shopper & Customer Marketing. You will support trade marketing and category management activities, collaborating with marketing, supply and sales teams in the Belgian market.

The role focuses on promotions, planograms, sell-in presentations, and market analyses using Nielsen & IQVIA data. You will work full-time (5 days/week) with up to 2 days of homeworking, and benefit from paid holidays, transit reimbursement, and wellbeing

Qualifications

• Currently pursuing a Bachelor or Master in Marketing, Business or Economics.
• Available full-time for at least 6 months starting January.
• Excellent attention to detail and creativity.
• Fascination with the FMCG cosmetics industry.
• Strong teamwork and communication skills.
• Proficient in Excel and PowerPoint.
• Well organized, structured and objective.
• Language skills: French & English or Dutch & English.

Responsibilities

• Assist in creating and coordinating promotional materials and in-store displays.
• Coordinate with external design agencies to ensure timely delivery and brand alignment.
• Support merchandising plan creation and the composition of promotional displays.
• Develop visual simulations of in-store displays.
• Participate in regular store checks to monitor activity and best practices.
• Update and maintain category management tools (Excel).
• Prepare sell-in presentations for retailers and field team (PowerPoint).
• Contribute to planogram and shelf space analyses and follow-up of category recommendations.
• Analyze planograms and support reporting to stakeholders.
• Identify changes in assortments and shelf layouts and communicate them.

Skills

English

French

Dutch

Education

Bachelor's or Master's in Marketing/Business/Economics

Tools

Excel

PowerPoint

Job description

Your Tasks

As an Intern in the Shopper & Customer Marketing Team, you will promote and contribute to the development of the Market Share of the Eucerin & Hansaplast brands in the Belgian market while working with marketing, supply and sales teams. Your main responsibilities will consist:

Assisting the Point of Sales Excellence Manager (Trade Marketing):

• Assist in the creation and coordination of promotional materials, including displays, top cards, and in-store advertising.
• Coordinate with external design agencies to ensure timely delivery and alignment with brand guidelines.
• Support the creation and validation of merchandising plans and the composition of promotional displays.
• Develop visual simulations of in-store displays
• Participate in regular store checks to monitor competitor activity, assess in-store execution, and identify best practices.

Assisting the Category Manager:

• Update and maintain category management tools to track assortments and innovation launches (Excel).
• Assist in the preparation of attractive and relevant sell-in presentations for retailers and sales field team (PowerPoint).
• Contribute to planogram and shelf space analyses to assess assortment performance and shelf allocation.
• Analyze planograms received from retailers (Share of Assortment, Share of Shelf) and support the follow-up of implementation of category recommendations.
• Help identify key changes in assortments and shelf layouts and support reporting and communication to internal stakeholders.
• Participate in ad hoc analyses and category management projects, such as assortment optimization, shelf recommendations, and market analyses using Nielsen & IQVIA data.

Your Profile

• Full time available (5 days per week) as of January and at least for a period of 6 months.
• Is currently in his/her Bachelor or Master degree, preferably in Marketing / Business / Economics;
• Has excellent creative abilities and attention to detail;
• Is fascinated by the FMCG universe and cosmetics industry;
• Demonstrates good team spirit and communication skills;
• Has very good working skills in Excel and PowerPoint;
• Well organized, structured and objective
• Has very good language skills (French & English OR Dutch & English);

Why Beiersdorf?

• 6 holidays (for a 6 months internship)
• 1.100€ net per month
• Flexible working hours & 2 days of homeworking per week
• 100% reimbursement of public transportation costs
• Participation in our sports & wellbeing activities
• Many more!

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Additional Information

We know that feeling good starts on the inside. That means making people happy, from our consumers to you. Together, we work the magic that turns complex science into easy-to-use products: but look beyond the formulas and you’ll find a great place to work, combining care, collaboration and pure performance to create brands that are trusted by millions. You will also have the possibility to work up to maximum 2 days per week from home.

We care for your uniqueness. All qualified applications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and will not be discriminated against on the basis of disability.