Senior Product Designer, Growth/Website

Deel; Belgique; On-site; EUR 107,000 - 143,000; Full time

Benefits offered by this job

Stock grant opportunities

Flexible working office membership

Additional perks and benefits

Job summary

Deel is hiring a Senior Product Designer to join our Website team, owning CRO for deel.com and landing pages. You will design, test, and ship experiences that convert visitors into pipeline, taking ownership of ambiguous, high-stakes problems on top traffic surfaces.

You’ll defend both pixel-perfect layouts and conversion hypotheses with stakeholders. A growth mindset is essential as you explore new tests and outcomes.

Qualifications

• 8+ years of product design experience with end-to-end ownership of web design.
• Experience in CRO, A/B testing, and experimentation with hypotheses and metrics.
• Exceptional craft and UI skills, with high-converting web/landing page work.
• Growth mindset with a willingness to learn from launches and tests.

Responsibilities

• Own CRO end-to-end on the website and landing pages, from hypothesis to shipped experiments.
• Design and run rapid experiments; define problem statements and success metrics.
• Deliver top-tier craft; ensure pages are on-brand and scalable with the design system.
• Translate business goals into customer language for pages and flows.
• Use storytelling to drive conversion on landing pages and campaigns.
• Collaborate with growth PMs, engineers, data analysts, and marketers to ship on time.
• Support product launches with landing pages and web experiences.
• Mentor teammates in craft and experimentation rigor.

Skills

Product design

CRO & A/B testing

UI craft

Growth mindset

Storytelling

Stakeholder communication

Data fluency

Design systems

Tools

Amplitude

Google Analytics

Job description

Who We Are Is What We Do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Who We Are Is What We Do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.

Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator's top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.

Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $17.3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

About The Role

We're looking for a Senior Product Designer to join our Website team, which owns deel.com and every landing page behind it. This role sits at the center of our conversion rate optimization (CRO) practice: you'll design, test, and ship the experiences that turn visitors into pipeline.

You'll take full ownership of ambiguous, high-stakes problems on our highest-traffic surfaces, running experiments end to end, from hypothesis to A/B test to shipped design. You're as comfortable defending a pixel-perfect layout as you are defending a conversion hypothesis to senior stakeholders. Above all, you bring a growth mindset: curious, data-driven, and always looking for the next test.

Responsibilities

• Own CRO end-to-end. Take ambiguous growth problems on the website and landing pages and own them from hypothesis through shipped experiment. Proactively spot conversion opportunities rather than waiting for a brief.
• Design and run experiments at speed. Write clear problem statements and success metrics, then design, prototype, and launch A/B tests fast. Use experimentation frameworks and platform data to validate what works and kill what doesn't.
• Deliver best-in-class craft. Bring exceptional visual and UI craft to every page you touch. The website is often a prospect's first impression of Deel, so it needs to show it. Ensure every experiment and launch is scalable, on-brand, and consistent with our design system.
• Translate business goals into customer language. Partner with growth marketing, performance marketing, and sales to understand what the business needs, then design pages and flows that speak directly to the customer's problem, not internal jargon.
• Use storytelling to drive conversion. Apply narrative and visual storytelling to landing pages and campaign experiences, shaping how we introduce products, launches, and offers so they land with the right audience.
• Collaborate cross-functionally. Work closely with growth PMs, engineers, data analysts, and lifecycle/performance marketers to scope experiments, unblock launches, and ship on time.
• Support product launches. Partner with product marketing to design landing pages and web experiences for new product and feature launches, translating positioning into high-converting web experiences.
• Mentor and raise the bar. Set the standard for craft and experimentation rigor on the team. Give thoughtful feedback to other designers and help evolve how the team works.

Qualifications

• 8+ years of professional product design experience, with a portfolio showing end-to-end ownership of web design.
• Demonstrated experience in CRO, A/B testing, and experimentation. You can speak fluently about hypotheses, test design, statistical significance, and iteration.
• Exceptional Craft and UI skills; a portfolio that shows polished, high-converting web and landing page work.
• Genuine passion for experimentation, testing, and a growth mindset. You treat every launch as a chance to learn something.
• Strong storytelling ability, with experience shaping narrative and visual hierarchy to guide a visitor toward action.
• Comfortable communicating business goals and translating them into customer-facing language that resonates.
• Data fluency: comfortable working with analytics and experimentation tools (such as Amplitude, GA, or similar) to synthesize quantitative and qualitative insights into design decisions.
• Proven ability to manage the full lifecycle of a web experiment or launch, from ideation to design QA.
• Strong communicator who can present work and reasoning clearly to both design peers and business stakeholders.
• Experience contributing to and maintaining a scalable design system across a marketing or website context.

Total Rewards

Our workforce deserves fair and competitive pay that meets them where they are. With scalable benefits, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all.

• Our salary range reflects gross base salary. For commercial roles with commission eligibility, this figure represents On-Target Earnings (OTE), inclusive of base salary and target commission.
• Salary ranges are quoted in USD as a consistent global reference. Your offer will be localized to your country's currency using a market-aligned conversion.
• Final pay is based on objective, job-related criteria including experience, skills, and location.
• We don't ask about salary history. Offers are based on the role and what you bring to it.

Some things you'll enjoy

• Stock grant opportunities dependent on your role, employment status and location
• Additional perks and benefits based on your employment status and country
• Optional flexible working office membership, with IWG

Unless otherwise agreed, we will communicate with job applicants using Deel-specific emails, which include @deel.com and other acquired company emails like @payspace.com and @paygroup.com. You can view the most up-to-date job listings at Deel by visiting our careers page.

At Deel, we're an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics.

Deel welcomes persons with disabilities to apply to any of our open roles. We will provide application and/or interview accommodations on request throughout the recruitment, selection and assessment process for applicants with disabilities or other needs. If you require application and/or interview accommodations, please inform our Talent Acquisition Team via email ([e-mail]) and a team member will be in touch to ensure your equal participation.

As part of our hiring process, we primarily rely on interviews and role-related assessments. In limited cases, we may also consider informal background information relevant to the role, in line with our privacy and fairness obligations.

This application process may utilise Automated Employment Decision Tools (AEDT) and AI systems to assist in evaluating candidates based on experience level, technical skills and qualifications. This processing is conducted in compliance with applicable Data Protection, AI Governance and Labour Laws. We ensure human oversight is maintained in all final hiring decisions. Your personal data is not used to train AI models. For more information on how we process your personal data, please see our Recruitment Privacy Policy.

• For NYC Residents: In accordance with NYC Local Law 144, an independent bias audit has been conducted on AEDT