Senior Marketing Specialist – Branding & Partnerships

The Branding Journal; Brussel Hoofdstad; Hybride; EUR 70 000 - 90 000; Plein temps

Avantages offerts par ce poste

Premium company car

Charging card

Insurance coverage

Hybrid work

Flexible hours

Training & development

Global remote days

Résumé du poste

The Branding Journal in Belgium is seeking a Senior Marketing Specialist – Branding & Partnerships to lead brand initiatives and strategic collaborations from Zaventem HQ. You will shape campaigns, manage sponsorships and ensure consistent brand experiences across channels.

You will work with internal teams and external partners, leveraging AI-enabled marketing approaches, and develop compelling content while maintaining high presentation standards in Dutch and English.

Qualifications

• 6–10 years of relevant experience in marketing, branding, partnerships, sponsorships.
• Strong brand positioning and campaign management capabilities.
• Excellent communication and relationship management skills.
• Proficient in Dutch and English; French is a plus.

Responsabilités

• Drive branding initiatives to strengthen awareness, reputation and engagement.
• Activate sponsorships, memberships and strategic partnerships.
• Develop marketing campaigns and content aligned with objectives.
• Identify new partnership opportunities and build external relationships.
• Coordinate brand projects and ensure consistent brand application.
• Collaborate with stakeholders to deliver high‑quality marketing initiatives.
• Monitor market trends and explore AI-enabled marketing solutions.

Connaissances

Brand management

Partnership management

Campaign management

Stakeholder management

PowerPoint skills

AI in marketing

Formation

6–10 years experience

Outils

Microsoft Dynamics

Customer Journeys

Description du poste

General information

Reference

2026-1432

Job title

Senior Marketing Specialist – Branding & Partnerships

Function

Central Services - Professional specialist

Roles & Responsibilities

Are you passionate about building strong brands, creating meaningful partnerships, and delivering impactful brand experiences? Join our team as a Senior Marketing Specialist – Branding & Partnerships and help strengthen our brand visibility, reputation, and market presence.

Your role

In this role, you'll help bring our brand strategy to life across campaigns, events, communications, and partnerships. You'll work closely with internal stakeholders and external partners to create consistent, engaging brand experiences and maximize the value of sponsorships, memberships, and strategic collaborations.

Key Responsibilities

• Drive branding initiatives that strengthen brand awareness, reputation, and engagement.
• Manage and activate sponsorships, memberships and strategic partnerships.
• Develop marketing campaigns and content that support business and marketing objectives.
• Identify new partnership opportunities and build strong external relationships.
• Coordinate brand-related projects and ensure consistent brand application across channels.
• Collaborate with a wide range of stakeholders to deliver high-quality marketing initiatives.
• Monitor market trends and explore innovative approaches, including AI-enabled marketing solutions.

Location

Zaventem HQ

Skills & Qualifications

• 5-6 years of relevant experience in marketing, branding, partnership management, sponsorships, or a related field.
• Strong understanding of brand positioning and brand-building strategies.
• Experience managing marketing campaigns and stakeholder-driven projects.
• Excellent communication and relationship management skills.
  Ability to manage multiple priorities and deliver results in a dynamic environment.
• Excellent PowerPoint skills and a keen eye for professional, brand-compliant presentations.
• Interest in technology and AI, with curiosity about how these developments can strengthen marketing and branding. Experience with AI applications in marketing is considered an asset.
• Knowledge of Microsoft Dynamics and Customer Journeys is a plus.
• Professional proficiency in Dutch and English, French is an asset.

Why join us?

This is an opportunity to make a visible impact on the growth of a leading international brand. You'll work across branding, partnerships, thought leadership and employer branding, with the autonomy to take ownership, build valuable connections, and bring new ideas to life.

We offer

As a certified Top Employer we offer:

• A reward package that goes beyond salary. Think premium electric company car (BMW, Mercedes,..., etc.) + charging card, net allowances, bonus, smartphone, and lots of extras you can personalize with our cafeteria plan.
• Peace of mind with full insurance coverage. We’ve got you covered with group and hospitalization insurance, plus optional extras like dental, eye care, and medical consultations.
• Work in your own way. Enjoy flexible hours, hybrid working, and even the chance to work from anywhere in the world for 20 days a year.
• We’re an international community that thrives on trust and collaboration. With inclusive communities for gender, LGBTQI+, internationals, and many more, you’ll truly feel like you can come as you are.
• Your growth = our priority. You’ll get training and development tailored to your job, level and even personal goals, plus support from your personal buddy and performance manager.
• More than colleagues. From sport challenges (Antwerp 10 Miles, Brussels Marathon, 1000km for KOTK) to volunteering (river clean-ups, tree planting), we make impact together through our Together@KPMG & KPMG Foundation programs.
• We care about you. With initiatives such as confidential counselors, an employee assistance program, hotlines and more, we will support your emotional and mental health throughout your career.

Contract type

Permanent

Full time/ Part time

Full-time

Job location

Europe, Belgium, Brussels Office - Zaventem HQ

Candidate criteria

Minimum level of experience required

6 to 10 years

Languages

• Dutch (Very good knowledge)
• English (Very good knowledge)