Sales Manager

speos; Anderlecht; On-site; EUR 90,000 - 120,000; Full time

Job summary

Speos, a Belgian company, is hiring a Sales Manager to lead the sales team and drive the transition from a solution-based to a product-based offering. You will shape commercial strategy, manage key accounts, and identify new opportunities while aligning with marketing, product, and finance teams.

Fluent in French, Dutch and English, you will mentor staff, monitor performance, and ensure profitable long-term contracts. This is a full-time role based in Belgium.

Qualifications

• 5+ years of experience in B2B sales, including 2 in sales management.
• Ability to define a commercial strategy and translate it into a concrete sales plan.
• Experience organizing a sales department and allocating roles.
• Structured performance monitoring using relevant indicators.
• Proven experience in new business acquisition and account development.
• Affinity for IT; experience with SaaS or document management environments.

Responsibilities

• Lead and grow the sales team; set objectives and provide guidance.
• Develop and implement commercial strategy in collaboration with the Sales Director.
• Manage key accounts and identify new business opportunities and markets.
• Analyse sales data and KPIs; adjust strategy to meet objectives.
• Collaborate with internal teams to align pricing, SLAs and terms.

Skills

B2B sales

Sales management

Commercial strategy

Sales planning

CRM tools

SaaS/docusment management

Multilingual: French Dutch English

Education

Bachelor’s or Master’s in economics or business

Tools

CRM tools

SaaS platforms

Job description

At Speos, we help businesses create, manage and distribute their customer communications across print and digital channels. To support our commercial development and the evolution of our offering towards standardised products, we are looking for a Sales Manager.

YOUR MISSION

Be responsible for implementing the sales department's organisational and operational strategy, in line with the company's strategic objectives and within the allocated budget; develop, implement and monitor the company's commercial strategy, in accordance with applicable standards, to achieve strategic objectives and successfully transition from a solution-driven organisation to a product-driven organisation.

You manage the sales team, identify new market and customer opportunities, and contribute to sales growth and customer satisfaction.

RESPONSIBILITIES

As Sales Manager, your responsibilities are:

Sales team management

• Set clear objectives for the team and individuals, in line with the organisation's mission and vision.
• Build, organise, lead and inspire a team of professionals, guiding them through ongoing feedback, mentoring and support to foster their growth and development.
• Monitor individual and collective performance to ensure individual productivity, quality of results and overall performance.
• Promote a positive and inclusive working environment that values diversity, equality, inclusion and open communication.

Sales strategy development and implementation

In collaboration with the Sales Director:

• Develop and implement a commercial strategy aligned with the roadmap and go-to-market plans to make the transition from a solution-based company to a product-based company a commercial success and achieve the company's strategic objectives.
• Translate this strategy into commercial policies, standards and best practices that you develop, implement and maintain.
• Develop the sales plan based on market analysis and company objectives.
• Set sales objectives and priorities in line with the overall strategy.

Commercial activities and performance monitoring

• Actively manage key accounts and maintain strategic client relationships.
• Identify and follow up on new business opportunities and new markets.
• Ensure the proper handling of quotations, SLAs and commercial terms to conclude profitable and sustainable long-term contracts and ensure customer satisfaction.
• Analyse sales figures, key performance indicators (KPIs) and margins and, under the Sales Director's supervision, take the necessary actions to achieve objectives.
• Report to management and submit proposals to optimise sales policy.

Continuous development and strengthening of market position

• Stay informed about market trends, competitor activity and customer behaviour to adapt the commercial strategy and approach when necessary.
• Establish constructive collaboration with internal stakeholders - marketing, production, finance, customer service and others - to ensure customer-focused solutions.
• In collaboration with the Sales Director, ensure that customer feedback and market demand are translated into product ideas, and contribute to the development of the product roadmap and backlog, as well as pricing strategies, with the Product Team.
• Align commercial initiatives with marketing - campaigns, lead nurturing, demos, events and more - to ensure a consistent approach to the market and customers.

Profile

• You have at least 5 years of experience in B2B sales, including 2 years in sales management.
• You can define a commercial strategy and translate it into a concrete sales plan, with clear objectives and priorities.
• You know how to organise a sales department to deliver that strategy: allocating roles, identifying strengths and developing missing capabilities.
• You establish structured performance monitoring using relevant indicators. You analyse results and identify where adjustments are needed, whether in target markets, sales approach, product offering or pricing.
• You bring proven experience in new business acquisition and account development, with a proactive approach focused on products and SMEs.
• You have an affinity for IT and are proficient in CRM tools. Experience in a SaaS or document management environment is an asset.
• You embody our four values: Ambition, by pursuing results and embracing learning and technological exploration; Collaboration, by bringing together diverse profiles and working across departments; Client Orientation, by connecting market needs with the value of our offering; and Trust, by providing clear direction, empowering others and communicating transparently.
• You demonstrate an entrepreneurial mindset, take initiative and adapt your coaching to challenge your team assertively and support them through change.
• You communicate confidently in French, Dutch and English.
• You hold a bachelor's or master's degree in economics or business, or have equivalent experience.

WHY JOIN SPEOS?

Speos is an innovative Belgian company that helps businesses optimise and secure their administrative and financial processes. Through its Collect2mail and Communication Platform products, Speos provides a platform and configures solutions using standard building blocks to manage outbound document flows, from document generation to distribution across print and digital channels.

Our goal is to enable clients to focus on their core business by entrusting us with their communications and document flows.

A subsidiary of the bpost group since 2001, Speos combines technological know-how, operational expertise and close client relationships. Joining us means contributing to a company undergoing transformation, where energy, initiative and teamwork drive projects forward. Our values - Ambition, Collaboration, Client Orientation and Trust - guide how we work every day.