Online Coordinator

DigitalPharmaSummit; West-Vlaanderen; Sur place; EUR 36 000 - 48 000; Plein temps

Avantages offerts par ce poste

Remuneration package

Résumé du poste

Estée Lauder in Belgium is seeking an Online Coordinator to manage website content, monthly refreshes, and email campaigns across the Benelux region. You will coordinate with external agencies and internal teams to ensure timely updates to the product database and localization of materials.

You will apply strong copywriting and translation skills while supporting digital marketing initiatives and reporting on performance metrics.

Qualifications

• Communication/marketing degree required.
• Online marketing experience preferred.
• Strong written skills in English and local languages.

Responsabilités

• Maintain website content and monthly refreshes across Benelux.
• Coordinate with external agency and internal teams for timely updates.
• Localize and refresh product data in a .NET environment.
• Create reports to analyze marketing results (email, ad tracking).
• Support email marketing campaigns and online events.

Connaissances

Digital native

Copywriting

Interpersonal skills

Communication

Entrepreneurial spirit

Flexible

English proficiency

Dutch/French

Formation

Communication/marketing degree

Description du poste

Online Coordinator

By Estée Lauder

Founded in 1946, this technologically advanced, innovative company has gained a worldwide reputation for elegance, luxury and superior quality. Our products come with a promise to uphold the finest standards of excellence. Through extensive research and stringent product evaluation, we are pleased to bring you skincare, makeup and fragrance products that are both gentle and highly effective. Our products are sold in more than 130 countries under different brands: Estée Lauder, Aramis, Clinique, Origins, M-A-C, Bobbi Brown, Tommy Hilfiger, La Mer, Kiton, Donna Karan Cosmetics, Aveda, Jo Malone, Bumble and bumble, Michael Kors Beauty, Darphin, Rodan+Fields, American Beauty, Flirt!, Good Skin(TM), Donald Trump, Grassroots, Sean John and Missoni.

Description De la Fonction

The Online Coordinator will be responsible for the website maintenance, content management, the monthly refresh process and the monthly emailings. This includes coordination with an external agency, internal teams and site partnerships.

Monthly Refreshes

• Manage content document creation for monthly refreshes to meet Benelux timeline schedules. Work with local brand/online team and EMEA online team to generate monthly site refreshes (including copywriting/translation work)
• Serve as key contact between all relevant disciplines to maintain required timetables, ensure product database is updated, driving all phases of the monthly updates to meet live dates.
• Work with agency to assure all needed elements are refreshed, and localized.
• Overall responsibility for the control of the website product database (in a .NET environment).
• Regular Update of interactive tools (skin type tools, foundation finder etc) in line with relevant product launches.
• Maintain accurate store listings and local events online.
• Create reports to analyse marketing results (monthly ad-tracking reports, email results, etc..)

Marketing Generalist

• Manage sample inventory and online marketing offerings
• Work with brand marketing to support offline initiatives via email and online, e.g. in store events, Gift with purchase, special services etc.
• Provide general support to the Online team. Email Marketing Support
• Support in the email process from brief to send, liaising with the email agency, the NY brand team and the Benelux Marketing Department.
• Assists in Copywriting for emails – pulling together copy from press releases, US assets and marketing material.
• Create all ad track links as needed for email analysis and sell thru tracking.

Profil

• REQUIRED EDUCATION: Communication/marketing degree

Required Experience

• Online marketing experience is a plus
• E-commerce experience is a plus

Required Languages

• Fluent Dutch/French
• Good knowledge of English

Other Skills

• Digital native (at ease with Social, digital tools)
• Very strong written skills (copywriting/translations)
• Entrepreneurial spirit
• Flexible, Hands-on approach
• Good inter-personal and communication skills

Offre

• We offer an attractive remuneration package, including extra-legal benefits.