National Sales Manager Belgium

Butternut Box; Brussel Hoofdstad; Hybride; EUR 63 000 - 75 000; Plein temps

Résumé du poste

A pet food company in Brussels is seeking a National Sales Manager to lead Direct Sales operations across Flanders and Wallonia. You will manage a team and be responsible for setting the sales strategy while ensuring performance targets are met. The role offers a competitive salary package, hybrid work options, and pet-related perks. Candidates should have 4+ years of sales experience and proficiency in English and French.

Prestations

Gross annual salary + commission + allowances

Full travel reimbursement

Equity options

25 vacation days

5 extra 'paws' days

Learning & development budget

Lease a Bike scheme

Volunteering options

Discounts on Butternut Box

Qualifications

• 4+ years’ B2C or B2B sales experience.
• Experience managing multiple full-timers.
• Experience with organizing events is a plus.

Responsabilités

• Oversee a team of 4 managers and 25 Brand Ambassadors.
• Lead, coach and develop team members.
• Set and execute Direct Sales strategy for Belgium.

Connaissances

Professional proficiency in English

Professional proficiency in French

Sales experience

Management experience

Analytical skills

Communication skills

Organisational skills

Connection with dog-loving audiences

Formation

Bachelor’s Degree or equivalent experience

Description du poste

📣 A bit about the role

Since we are growing rapidly in Belgium, we are now looking for our first National Sales Manager Belgium to lead our Direct Sales operations across both Flanders and Wallonia. This is a full-time hybrid role, based in Brussels.

You’ll oversee a team of 4 full-time managers - each leading either Events or Direct Sales in their region, plus around 25 Brand Ambassadors. Together, you’ll deliver ~400 events a year and drive new customer acquisitions.

You’ll be the most senior team member in our Belgian office, shaping a high-performing, motivated and fun culture. You'll be a key connector between the local Belgium team and the Benelux office in Amsterdam. You'll also regularly meet with other international stakeholders in the UK, DE, PL and other countries.

In this role, you will:

• Spend your first month in the field selling to master the sales cycle and earn your team’s respect, after that step in for major events while Direct Sales managers lead day to day
• Lead, coach and develop 4 direct reports (Event Managers & Direct Sales Managers for FL and WAL)
• Organise team training days with your managers
• Analyse weekly performance and implement actions to improve KPIs
• Set and execute Belgium’s Direct Sales strategy
• Manage and scale new channels (e.g. door-to-door sales, lead calling)
• Work closely with the Head of Sales Benelux and the BNLX leadership team
• Be a confident budget owner with strong analytical skills, driving the delivery of Direct Sales Belgium targets by keeping your team focused on the right actions and initiatives both short and long term
• Foster a winning team atmosphere and culture

👋 A bit about you

Must-haves:

• Professional proficiency in English and French
• Biased towards taking action, a can-do mindset, competitive spirit and target driven
• 4+ years’ B2C or (fast-paced) B2B sales experience
• Management experience of multiple full-timers
• Passion for sales and people, a team player who thrives in a fast-paced and people driven channel
• Confident budget owner who can create a strong commercial strategy and forecast, using strong analytical skills
• Skilled communicator and presenter, can inspire and work with different personalities
• Organised and able to manage competing priorities effectively, for you and your team
• Love dogs and know how to connect with dog-loving audiences
• Valid working rights in Belgium

Nice-to-haves:

• Direct Sales or experience with organising or attending events in Belgium
• Bachelor’s Degree or equivalent experience
• Track record in launching or scaling new sales channels
• Fluency in Flemish

🙌 What we offer

• Gross annual salary + commission + 13th month + holiday allowance: your annual gross On Target Earnings (incl. all allowances) would equate to roughly 63-75.000 euros
• Full travel reimbursement (up to €350/month) and if required the opportunity to use share cars when visiting event locations
• Equity options, so you're part of our shared success
• 25 vacation days + public holidays + 1 day of anniversary leave each year
• 5 extra 'paws' days per year for personal growth & well-being
• €500 annual personal learning & development budget
• Hybrid working: 3 days office, 2 days home
• Lease a Bike scheme
• Volunteering options at dog shelters during working hours
• Discounts on Butternut Box for your own dog (or those of family & friends)
• Paid sabbaticals for employees with 5+ years of tenure
• Fun team activities & an office full of dogs

We are an equal opportunity employer and value diversity and inclusion. We welcome people of all nationalities, backgrounds, experiences, and perspectives. We are not able to offer visa sponsorship for this role.