Marketing Project Manager

Poppy; Antwerpen; Sur place; EUR 52 000 - 72 000; Plein temps

Résumé du poste

Poppy is expanding its Marketing team and seeks a Marketing Project Manager to lead high-impact projects from planning to execution, ensuring campaigns land on time and hit targets.

You will blend creativity with a data-driven mindset, optimize campaigns using insights, own SEA and social media initiatives, collaborate across teams, and drive partnerships while maintaining a fast-paced, collaborative environment.

Qualifications

• 3-5 years in a marketing role, in-house or agency, owning projects end to end.
• Bachelor's or Master's degree in Marketing, Communications, or related field.
• Excellent command of English and Dutch and/or French.
• Hands-on experience with digital marketing channels (Google Ads, social media).
• Proficient with marketing tools: Meta Business Suite, Google Analytics, Canva.

Responsabilités

• Taking ownership of end-to-end marketing projects and campaigns, from planning and execution to performance analysis and optimization.
• Owning media campaigns and budget by defining creative direction with agencies and monitoring results.
• Managing SEA strategy, including Google Ads campaigns, bidding strategies, budget optimization and search visibility.
• Owning social media presence from A‑Z, creating content, managing community interaction and brand growth.
• Coordinating partnerships and events, from identifying opportunities to managing long-term partnerships.
• Developing and producing POS to strengthen brand visibility and support commercial initiatives.

Connaissances

Project management

Marketing

Data-driven

Budget management

Formation

Bachelor's or Master's degree

Marketing/Communications background

Outils

Meta Business Suite

Google Analytics

Google Ads

Canva

Description du poste

About Poppy

The future of mobility is shared!

Poppy is reshaping the way Belgium moves. Launched in 2018 by D'Ieteren Automotive, we have grown from a 350-car startup in Antwerp to an 85+ people scale-up offering two complementary mobility solutions: shared mobility (our iconic red cars and vans in Brussels, Antwerp and the BE airports), and flexible leasing for businesses through Poppy Lease.

Whether someone jumps into a red Poppy for a quick trip, heads out for a weekend escape, or a fleet manager rolls out Lease across an entire team, … Our mission stays the same: making mobility flexible, accessible and better for our cities.

About the Role

Ready to strengthen our Marketing team? As our Marketing Project Manager, you will be the driving force behind bringing high‑impact marketing projects to life. From planning and prioritization to flawless execution, you will keep projects moving and make sure they successfully land on time.

Are you someone who combines creativity with a data‑driven mindset, using insights to continuously optimize campaigns and maximize impact?

Do you thrive in a fast‑paced environment where you can juggle multiple projects, take ownership, and collaborate with different teams to bring ideas to life?

2x yes? Sounds like you would fit right in. Keep reading!

Your Responsibilities

• Taking ownership of end‑to‑end marketing projects and campaigns, from planning and execution to performance analysis and optimization.
• Owning media campaigns and budget by defining creative direction together with the agency, coordinating stakeholders and monitoring results to continuously improve performance. You decide where the next euro goes, you measure what it brought back, and you defend it with numbers.
• Managing our SEA strategy, including Google Ads campaigns, bidding strategies, budget optimization and search visibility.
• Owning our social media presence from A‑Z, creating engaging content, managing community interaction and growing our brand across channels.
• Coordinating partnerships and events, from identifying opportunities to building/maintaining long‑term partnerships.
• Developing and producing POS that strengthen brand visibility and support commercial initiatives.
• Collaborating cross-functionally with internal teams and external partners to ensure seamless execution of marketing initiatives and contribute to ad hoc growth projects.

Your Profile

• You bring around 3-5 years of experience in a marketing role, in‑house or agency where you have owned projects end to end.
• You hold a Bachelor's or Master's degree in Marketing, Communications, or a related field.
• You have an excellent command of English and Dutch and/or French.
• You have hands‑on experience with digital marketing channels, including Google Ads and social media platforms. You master marketing tools such as Meta Business Suite, Google Analytics and Canva.
• You are comfortable with numbers. You pull and build your own analysis rather than waiting for someone else to produce it, and you can explain why you stopped a campaign, not just why you launched it.
• You take ownership, are proactive and not afraid to move forward. You know how to bring structure to complex projects while keeping stakeholders aligned.
• You combine creativity with strong organizational and project management skills.
• You are a collaborative team player with excellent communication skills and a genuine eagerness to learn and grow.

Our Opportunity

• A great opportunity in high-gro wth scale-up and a chance to directly contribute to Poppy’s commercial success.
• An opportunity where you can take ownership and have a direct impact on marketing processes and operations.
• A fast learning curve in a dynamic and driven team, where wins are celebrated.
• A competitive package and a flexible working environment.