Marketing Campaign Manager

Consult; Anderlecht; Hybrid; EUR 70,000 - 95,000; Full time

Job summary

Consult is seeking a Marketing Campaign Manager – B2B Healthcare to lead multi-country campaigns across Belgium, France, the Netherlands and Germany. You will own print production plans, manage paid acquisition, email marketing and CRM, and turn supplier agreements into cross-channel campaigns.

In this senior role you will collaborate with the Marketing Project Manager and E-commerce Manager to keep banners, promos and content fresh, while reporting on ROAS and performance.

Qualifications

• 5+ years in marketing roles combining print production and digital
• Experience with multi-language, multi-country print production
• Hands-on Google Ads with Performance Max, Shopping and ROAS targets
• Strong email marketing skills on platforms such as Customer.io, Klaviyo or HubSpot
• Experience delivering and reporting on supplier-funded marketing budgets
• Fluent French and English

Responsibilities

• Leading the print plan: quarterly promotional flyers, catalogues, parcel inserts and special formats, from concept and product selection through to multi-language proofing and on-time production with designers and printers
• Running paid acquisition across multiple e-commerce sites
• Owning email marketing and CRM: a high-volume programme, automated customer journeys, segmentation
• Turning manufacturer marketing agreements into campaigns across every channel, then reporting results
• Keeping the websites commercially sharp with banners, featured products and promotions
• Leading the creative: flyer themes, seasonal campaigns, slogans and trade show concepts

Skills

Google Ads

Email marketing

Multi-country marketing

Budget management

Attention to detail

Fluent French & English

Tools

HubSpot

Customer.io

Klaviyo

Job description

Marketing Campaign Manager – B2B Healthcare

I'm partnering with a leading European B2B company supplying healthcare practices across Belgium, France, the Netherlands and Germany. The business sells a catalogue of tens of thousands of products through a multi-site e-commerce operation and well-established print channels. It is part of a group and is investing significantly in its marketing and e-commerce.

Responsibilities

• Leading the print plan: quarterly promotional flyers, catalogues, parcel inserts and special formats, from concept and product selection through to multi-language proofing and on-time production with designers and printers
• Running paid acquisition across multiple e-commerce sites
• Owning email marketing and CRM: a high-volume commercial email programme, automated customer journeys, and segmentation built from purchase history
• Turning manufacturer marketing agreements into campaigns across every channel, then reporting back on what was delivered
• Keeping the websites commercially sharp with banners, featured products and promotions that go live and expire on time
• Leading the creative: flyer themes, seasonal campaigns, slogans and trade show concepts

You'll work alongside a Marketing Project Manager, who owns planning and quality control, and an E-commerce Manager, who owns onsite performance. That leaves you free to focus on content, channels and results.

Experience

• 5+ years in marketing roles combining print production and digital, ideally in B2B or e-commerce with a large product catalogue
• Experience managing multi-language, multi-country print production
• Hands-on Google Ads experience (Performance Max, Shopping, Merchant Center) with real budget responsibility and a ROAS target
• Strong email marketing skills on a platform such as Customer.io, Klaviyo or HubSpot, including segmentation
• Experience delivering and reporting on supplier-funded marketing budgets
• A sharp eye for detail on prices, offers and links
• Fluent French and English

Nice to have

• Dutch or German
• Trade show and event marketing experience
• A background in dental, medical or another regulated, high-SKU sector

What's on offer

• Genuine ownership of marketing across four countries in a business that is investing in growth
• Hybrid working from a Brussels HQ
• The scale and backing of a EU group, with room to grow

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