Marketing Brand Manager M/F

Sandoz International GmbH; Diegem; Sur place; EUR 70 000 - 90 000; Plein temps

Résumé du poste

Sandoz International GmbH in Diegem is seeking a marketing professional to lead integrated brand campaigns and regional launch activities. You will oversee promotional plans, monitor budgets and market insights to drive growth while ensuring compliance with SOPs and Code of Conduct.

The role requires collaboration with Marketing and Medical teams to maximize activities and identify disease-specific needs for patients within the territory.

Qualifications

• Experience developing integrated brand campaigns and launch plans.
• Ability to monitor budgets, forecasts and ROI.
• Knowledge of SOPs and Code of Conduct compliance.

Responsabilités

• Lead the development of promotional activities aligned with SOPs and conduct guidelines.
• Monitor brand performance, budgets and market insights to drive growth.
• Collaborate with Marketing and Medical teams to maximize regional activities.
• Scout centers, KOLs/OLs by disease within the territory.
• Analyze external environment and implement corrective actions.

Connaissances

Content development

Budget management

Strategic marketing

Cross-functional collaboration

KOL scouting

Description du poste

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s) -Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions -Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives -Collaborate with Marketing and Medical teams to maximize activities: -Scout centers, KOLs and OLs by disease within assigned territory -Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory
  

Key performance indicators:

• Market share & market share growth.
• Performance management and employee relations, feedback, meetings, surveys (i.e. Field Force, Marketing capabilities, Global Marketing, Medical Department,Regulatory Department) -Ensure full compliance to all regulatory requirements
  

This site is intended for a global audience