Digital Marketing Manager

SA Olivia Garden; Herstal; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Cafeteria Plan

Job summary

Olivia Garden Club is seeking a Brand Manager to accelerate growth through a strong, coherent digital presence. You will translate brand vision into a 360° strategy across Brand, Social, Influence, Paid and Sales.

You bring 5–6 years in digital marketing leadership, turning insights into actions, managing budgets and driving measurable results in a fast, entrepreneurial environment. You report to the General Manager and collaborate with key teams.

Qualifications

• 5 to 6 years of managerial experience in digital marketing, leading a consumer brand across digital, social and paid.

Responsibilities

• Build and lead a 360° digital strategy connecting Brand, Social, Influence, Paid and Sales.
• Audit channels, identify gaps, quick wins and big opportunities; set priorities and KPIs.
• Launch and scale campaigns, grow community and creator networks; drive measurable growth.

Skills

Brand Management

Digital Marketing

Strategic Planning

Team Leadership

Data Analysis

Campaign Management

Job description

Start Date: 3 Jan/2027 (or sooner)
Location: Hybrid, Liège on Tuesdays, / Brussels at times
Contract Type: Full-time

Main character energy, but make it marketing

..... so you're the one who sees a trend before it "trends"?

The one who can build a campaign on Monday, check the numbers on Tuesday and scale what works by Friday?

The one who believes a brand should feel like a community, not a billboard

If gut feeling and data are both on your team, keep reading. This one's for Y-O-U

Why Does This Role Matter?

Olivia Garden Club is fresh, and it's spreading fast. The vibe is real, the community is growing, and the team behind it is young, bold and fully living the brand. ... so what's next, you ask? Turning that momentum into serious, sustainable growth.

… and that's where you come in: the person who brings structure, strategy and data to a team full of ideas, so every creative spark becomes a measurable win.

Your mission, in one line:

accelerate the Club's growth through a strong, coherent and measurable digital presence. No pressure. (Okay, just a little.)

Why Choose Olivia Garden Club?

First of all, It's more than a job. It's a club a journey and a style you’re joining.Above that, there are some really nice adds on

Hair, but make it culture.

B-Corp Certified.

Startup speed, solid roots.

A brand you can actually feel.

....so what kind of environment are you stepping into?

Young. Playful. Fast. A little bit chaotic in the very best way.

The team brings the culture and the instinct. You bring the senior game plan. You'll report to Millie and work closely with:

• Elise for the Social media & Community, to connect every channel into one strong digital story
• Céline for Brand and Product Activations to turn insights into a growing CLUB community
• Lola for Sales development to convert the community to scalable sales
• Agencies, partners & creators: to amplify the Club everywhere it shows up

What Will Your Mission Look Like?

• Months 1–3: Get the full picture
  Dive deep into the Club, its fans and its goals. Audit what's working (and what's not) across social, digital content, paid, conversion, influence & community. Spot the gaps, the quick wins and the big opportunities.
• Build the game plan
  Turn the brand vision into a 360° digital strategy that connects Brand, Social, Influence, Paid and Sales. Set the priorities, roadmap, budgets and KPIs.
• Months 3–6: Make it happen
  Launch the plan. Turn strategy into measurable growth: growing our community and creator network while increasing OG Club’s market share and share of voice. Ensure every Brand Activation becomes a measurable digital growth engine, creating a snowball effect that extends far beyond the activation itself.
• Prove it, then scale it
  Track results, test, learn and optimise. Turn "we think this works" into "we know this works."
• Stay ahead of the curve
  Test AI, LLM and GEO marketing opportunities and bring new tools and practices to the team.

What About You?

• Brand Builder With Receipts
  You have 5 to 6 years of experience in a managerial position in digital marketing, and you've built and grown a consumer brand across digital, social and paid. Meta and Google Ads (plus TikTok, Amazon, Snapchat, Spotify and more)? Your playground. Budgets and KPIs? Check
• Creative and Structured
  You think in hooks, trends and culture, but you also love a good dashboard. You turn insights into actions and ideas into results.
• Passionate & Entrepreneurial
  You treat the brand like it's yours. You don't wait for permission, you take ownership and move.
• Hands-On & Proactive
  Strategy in the morning, execution in the afternoon. You're happy to roll up your sleeves.
• Gen Z Fluent
  You get digital culture, emerging platforms and what makes a community tick.
• Languages
  Fluent French and English are a must. Dutch? A big plus!
• Ready to Move
  Comfortable working between Liège and Brussels, showing up at events, and travelling occasionally for trainings or events.

Our Offer

Lots and Lots of excitement with real ownership: your strategy, your impact. You also get a front-row seat to a brand on the rise. And, a young, entrepreneurial team where ideas actually happen.

On top of that? we do provide a competitive compensation package + Cafeteria Plan. All questions are open and welcome! We're super transparent about it!

Main character, Main Stage:

No endless rounds, no ghosting. Just real conversations:

• First chat with Silvia
• Second round with Millie
• Final round: meet André, the General Manager, and the team

Ready to grow the Club with us? Hit apply.