CRM & Website Content Marketer — Drive Email & Web Growth

Merchery; Brussel; Sur place; EUR 40 000 - 65 000; Plein temps

Résumé du poste

Merchery in Brussels is seeking a Content Marketer who will own two core areas: crafting email communications to our database and managing website content. This role uses HubSpot, a CRM and a CMS, and collaborates with the Content & Growth Managers.

You will shape lifecycle messaging, test CTAs, optimise email deliverability, and translate content for regional markets. The role sits at the crossroads of Sales, Marketing and Product, requiring data-driven, design-aware collaboration.

Qualifications

• Master's degree in Business, Management, Communications, PR, Languages, or related field.
• Experience with CRM tools and web CMS.
• Strong writing and content creation skills.
• Ability to run lifecycle-based email campaigns and SEO-aligned web content.
• Fluent English and at least one of German, French, Dutch or Spanish.

Responsabilités

• Own email campaigns for acquisition and retention.
• Manage website content updates and localisation for main regions.
• Align content with SEO strategy using region-specific keywords.
• Collaborate across Sales, Marketing and Product teams.
• Develop and test content with A/B tests and measure performance.
• Translate and adapt content for multiple regions.

Connaissances

CRM tools

HubSpot

Attio

CMS experience

Lifecycle knowledge

Email marketing

Content writing

SEO basics

English fluency

Multilingual

Formation

Master's degree

Outils

HubSpot

Salesforce

Attio CRM

Web CMS

Description du poste

Merchery in Brussels is seeking a Content Marketer who will own two core areas: crafting email communications to our database and managing website content. This role uses HubSpot, a CRM and a CMS, and collaborates with the Content & Growth Managers.

You will shape lifecycle messaging, test CTAs, optimise email deliverability, and translate content for regional markets. The role sits at the crossroads of Sales, Marketing and Product, requiring data-driven, design-aware collaboration.