Business Development Representative - Europe

Donna; Oost-Vlaanderen; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Equity through ESOP

Job summary

Donna is scaling across Europe and this BDR role is a hunter position to open doors and connect our AI solution with field sales teams that need it most.

You will work with the Sales, Marketing and GTM engineering teams to shape how prospects understand our value and to fill the revenue pipeline with qualified opportunities. This is a Ghent-based hybrid role reporting to Head of Marketing, with equity via our ESOP and a fast-growing international startup environment.

Qualifications

• 2–4 years in B2B SaaS outbound, SDR/BDR, or business development.
• Great conversational skills and not afraid of cold outreach, including in-person events.
• Strong written and verbal communication; tailor messages by persona.
• Organized and proactive; manage pipeline in a fast-paced startup.
• Data-driven with experience in outreach tools and CRM best practices.

Responsibilities

• Generate qualified discovery calls aligned with ICP to fuel the pipeline.
• Turn existing signals into prioritized target accounts and add cold outreach when needed.
• Run multichannel outreach (email, phone, LinkedIn, events) and refine based on data.
• Keep HubSpot clean and synced with other AI tools for accurate tracking.
• Engage at industry events to spark conversations and surface opportunities.

Skills

Outbound sales

CRM

Multichannel outreach

English fluency

Tools

Lemlist

Apollo

Lovable

Job description

We're looking for a hands-on Business Development Representative (BDR) who's ready to accelerate Donna's growth by building pipeline, opening doors, and connecting our AI solution to the field sales teams who need it the most.

You'll be joining a growing Go-to-Market team at a pivotal moment, as Donna scales across Europe. This is a hunter role. Your job is to hunt: go after the enterprise accounts that matter and are signaling intent, open doors others can't, and turn cold targets into qualified pipeline for our field sales solution.

You’ll work closely with the Sales team, Marketing team and our GTM engineer to shape how prospects understand our value and to fill our revenue pipeline with qualified opportunities. You'll report to our Head of Marketing.

What you'll be doing

• You’ll be responsible to generate qualified discovery calls fit with our ICP, fueling Donna’s sales pipeline with opportunities.

• Partner with our GTM engineer to turn existing signals from outbound, social, events, and intent data into prioritized target accounts, and add cold outreach when warm signals aren't enough.

• Run multichannel outreach (email, phone, LinkedIn, events, and more) based on the above. Continuously chase pockets of opportunities in the market, refine outbound experiments, based on data and learnings, with an experiment-driven mindset and in collaboration with our GTM engineer.

• Keep HubSpot clean and accurate (with Donna and other AI tools automating the boring parts ), so every stakeholder interaction and account development is tracked.

• Walk the floor at key industry events, trade shows, and Donna events to start conversations with potential stakeholders, create top-of-funnel interest, and surface new opportunities within target accounts.

Job requirements

• 2–4 years of experience in business development, outbound sales, or SDR/BDR roles in B2B SaaS experience or AI.

• You love meeting new people. You're energized by conversations, naturally curious, and not afraid of cold outreach or cold calling - including at in person events.

• Strong communication skills: crisp writing, clear speaking, and the ability to tailor messages to different personas.

• Organized, self sufficient and proactive: able to manage pipeline, outreach, and follow-ups in a fast-paced startup environment.

• Data-driven: familiar with outreach and AI prospecting tools (Lemlist, Apollo, Lovable, etc.), intent data, enrichment tools, and CRM best practices, to boost productivity and scale personalization.

• Fluent in English. Other languages like Dutch, French, German, Spanish are a plus.

• Able to join our Ghent office 2-3 days a week.

Why you'll love it here

You’ll help to scale Donna across the European market.

You’ll work side by side with GTM leadership.

You’ll see your work turn into real customer conversations, pipeline, and revenue, fast.

Competitive compensation, flexibility, and the energy of a fast-growing international startup.

What you can expect

Room to grow as we scale.

We're a team of 40+, growing quickly across Europe and the US. As the Go-To-Market team expands, new opportunities will come along to grow within the team.

People who have done this before.

Our founders have built and exited enterprise software companies twice. Our leadership come from strong growth SaaS and AI companies and have done it before.

International by default.

You’ll work with customers on both sides of the Atlantic, with a team in New York.

A Ghent HQ in the heart of the ecosystem.

Our home base is in Ghent, we are connected with the Wintercircus, the StarApps community and Ghent's wider tech scene.

Rewards that reflect the stakes.

A competitive salary and equity through our ESOP, so everyone shares in what we build.

We invest in the people who invest in the mission

You own your work and give it your all, and we make sure you keep growing: an annual company retreat, dev days and hackathons, regular team events, and a membership to the Collective at Wintercircus.