YSL National Makeup Artist | Full Time

Loreal; Melbourne; On-site; AUD 65,000 - 100,000; Full time

Job summary

L’Oréal Australia is seeking a National Makeup Artist for YSL Beauty to elevate artistry and brand presence nationwide. You will train and upskill Beauty Advisors, drive in-store events, and collaborate with PR and education teams to showcase latest makeup techniques and trends.

Lead major brand activations, create social content, and partner with global teams to enrich education assets for product launches, while maintaining a bold, customer-focused leadership presence.

Qualifications

• Mastery of professional makeup techniques and luxury client service.
• Proven track record delivering retail animations and driving in-store traffic.
• Strong ability to deliver engaging masterclasses and upskill diverse retail teams.

Responsibilities

• Drive national retail eventing strategies across YSL Beauty boutiques and top Department Store doors, to generate sales through in-store events for both new and existing loyalty clientele.
• Drive exceptional customer service and experience in retail doors.
• Partner with the National Education Manager to deliver the education strategy and to inspire new and existing Beauty Advisors and customers with the latest makeup techniques and trends.
• Identify training needs within the field team and work with the National Education Manager to create a strategy for these gaps.
• Lead the local makeup artistry teams at major brand PR activations and high-profile influencer events in collaboration with the Communications team.
• Create engaging artistry content across branded social channels (Instagram, TikTok) to showcase product performance and build a dedicated community.
• Collaborate with the YSL Beauty global team as required to enrich education assets on product launches and upskilling.

Skills

Makeup artistry

Retail & events

Training & coaching

Social media content

Cross-functional collaboration

Job description

National Makeup Artist - YSL Beauty

Hello, we're L'Oréal. We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).

Intrigued? Keep reading, this might be the opportunity you've been searching for.

A Day in the Life

As the National Makeup Artist for YSL Beauty, you will represent the brand’s unique blend of couture luxury, youthfulness and edgy innovation.

In your role, your core responsibilities include elevating YSL Beauty’s artistry and brand presence, fostering the skill and expertise of the makeup team through dedicated training, and driving commercial growth by leveraging eventing and point of sale activities.

This pivotal role within the YSL Beauty brand team requires an individual who embodies the brand’s edgy, daring, confident and effortlessly cool DNA, whilst consistently demonstrating empathy, a high sense of service, and an approachable and inspiring leadership presence.

Key Responsibilities And Expertise Required

• Drive national retail eventing strategies across YSL Beauty boutiques and top Department Store doors, to generate sales through in-store events for both new and existing loyalty clientele.
• Drive exceptional customer service and experience in retail doors.
• Partner with the National Education Manager to deliver the education strategy and to inspire new and existing Beauty Advisors and customers with the latest makeup techniques and trends.
• Identify training needs within the field team and work with the National Education Manager to create a strategy for these gaps.
• Lead the local makeup artistry teams at major brand PR activations and high-profile influencer events in collaboration with the Communications team. You will be required to liaise with key influencers and press.
• Create engaging artistry content across branded social channels (Instagram, TikTok) to showcase product performance and build a dedicated community.
• Collaborate with the YSL Beauty global team as required to enrich education assets on product launches and upskilling.

We Are Looking For

You bring an eye for beauty trends and the commercial drive to turn artistry into loyalty. You bring:

• Artistry & Application: Mastery of professional makeup techniques, luxury client service, and trend forecasting.
• Retail & Eventing Acumen: Proven track record delivering retail animations, driving in-store traffic, and meeting sales targets.
• Training & Coaching: Strong ability to deliver engaging masterclasses and upskill diverse retail teams.
• Social Media & Content Creation: Skilled in creating short-form digital content (TikTok, Instagram) and representing brands on camera.
• Stakeholder Collaboration: Ability to partner cross-functionally with PR, Education, and international brand marketing teams.

What's In It For You

• A place for you to leave your comfort zone and grow beyond your potential (here, you'll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there's no sitting on the sidelines at L'Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make a concrete difference

ABOUT L’OREAL GROUPE, AUSTRALIA AND NEW ZEALAND

The L'Oréal Groupe in Australia & New Zealand is a supporter of reducing barriers that exist due to traditional working practices and therefore flexible work arrangements will be considered for this role. If you require any adjustments or accommodations in our recruitment process, employment or have questions in regards to accessibility please email [e-mail] to speak with our Talent Acquisition representative.

We are an equal opportunity employer and we encourage applications from people regardless of gender, ethnicity, religious beliefs or disability. We are an Employer of Choice for Gender Equality (WGEA) and a Family Friendly Workplace (Parents At Work & UNICEF). L'Oréal acknowledges the Traditional Owners & Custodians of the lands on which we work and pay our respects to their Elders past, present and emerging.