Us Dtc Creative Strategist — High-Volume Concepts

Umaez Llc; Sydney; On-site; AUD 110,000 - 170,000; Full time

Job summary

VaynerMedia is seeking a Post Creative Strategist (Social Media Manager) in Sydney to lead social strategy across brand, content, and influencer programs. You’ll collaborate with global experts, drive strategy, and bring innovative ideas to life on billions of screens.

The role emphasizes content calendars, trendjacking, social listening, and a consumer-first approach within a fast-paced, collaborative agency environment.

Qualifications

• Develop strategy solutions from brand to tactical social, content and influencer plans.
• Use data insights and research to find consumer trends and insights.
• Strong foundation in marketing fundamentals and brand storytelling.

Responsibilities

• Create and manage content calendars and caption banks.
• Drive trendjacking posts and social content across platforms.
• Oversee community management and social listening to understand audiences.
• Translate consumer insights into strategic recommendations for creative teams.
• Articulate rationale and craft compelling strategic stories for clients.
• Prepare decks detailing ideas and insights that can be sold to stakeholders.

Skills

Social strategy

Content planning

Influencer marketing

Community listening

Trend analysis

Deck crafting

Job description

Post Creative Strategist (Social Media Manager)

2000 Sydney VaynerMedia

Posted today

Job Description

VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Tamara Group, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.

ABOUT CHUKMEDIA

ChukMedia is a VaynerX agency built to help enterprise brands move at the speed of culture. Combining entrepreneurial agility with enterprise-grade execution, ChukMedia partners with Fortune 500 and complex organizations to drive growth across brand, social, creative production, and modern marketing ecosystems.

ABOUT TAMARA GROUP:

About Tamara Group (The Attention, Media, And Relevance Agency): Born from editorial, influencer, and experiential roots, Tamara Group is built to drive growth and disruption through the power of attention and cultural relevance.

Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.

The PITCH

Well, now we’re looking for someone who lives and breathes social media even more than us. Do you know all of the latest trends? Memes? And TikToks? Maybe you’ve dabbled in the world of influencers? Believe in the power of social media and community management to change hearts, minds, and drive sales? Love the hustle of fast-paced, hyper-growth agency life? Thrive in a role where you can bring ideas to life on billions of screens? Cool. Then let’s talk.

This exciting opportunity of a full-time role based in Sydney will allow you to collaborate with the local team as well as learn from the experts globally. You will manage and drive our strategy expertise and someone who is familiar with the Aussie landscape.

Are you based in Sydney? Geeking the social media world in Australian digital space? Or maybe someone aspiring with a can-do attitude? Do you wanna geek out on the world of media and creative advertising agency?

HERE’S WHERE YOU COME IN.

Volume, ideation and listening are the building blocks to being an exceptional Post Creative Strategist. We believe everyone's got brilliant ideas. But what sets YOU apart from the rest? It’s about forming several strategies to win with different groups of demographics.

You have a solid understanding of what works in the industry but at the same time, constantly determining what can make your strategies better. Possessing an undying passion to continuously make magic happen regardless of the adversities thrown in your way.

Our Post Creative Strategists do more than just providing insights and research to the Creative team, they provide continuous recommendations based on daily evolving conversations. This position represents the community’s voice in every aspect of the brand and maneuvers way through multiple channels. The ideal candidate synergises well with the Creative team and is deeply rooted in the purpose of ‘customer first’.

THE BRIEF

• A keen sense of developing strategy solutions, from brand strategy, down to tactical social, content and influencer strategies
• An out of the box perspective on data and research to find interesting consumer insights that we can leverage on
• Strong understanding of marketing fundamentals
• Able to craft content calendars, caption banks, and trendjacking posts with ease.
• An understanding of community management and social listening to deeply understand people
• Ability to read and internalise social media comments and differentiate people’s behaviours on different social platforms
• Brings the consumer’s world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach.
• Articulate effective strategic rationale and logic flow that will help form a compelling story.
• Deck crafter - someone that can detail out ideas and insights that are clear and can sell!

WHAT YOU SHOULD KNOW ABOUT VAYNERMEDIA

Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!

Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.

P.S Portfolio would be nice :)