Strategic FMCG Customer Marketing Manager

Joinimagine; Sydney; On-site; AUD 70,000 - 95,000; Full time

Job summary

Beiersdorf Australia Ltd. is seeking a Customer Marketing Manager to bridge Sales and Marketing, delivering strategic, profitable BTL activations and POP solutions for assigned brands in Australia.

You will partner with the Head of Customer Marketing to develop plans aligned with Retail Sales objectives. The role requires a business-related degree (Marketing preferred) and 1–2 years in Customer Marketing, Marketing, or Sales within FMCG, with strong communication and leadership ability.

Qualifications

• Business-related degree, preferably with a Marketing major.
• 1–2 years' experience in Customer Marketing, Marketing, or Sales within FMCG.

Responsibilities

• Develop Retail Environment activation plans aligned with brand direction and sales objectives across Australia/New Zealand.
• Execute brand strategy in line with customer strategy to deliver activations that drive category growth and brand equity.
• Fulfil planning and business development presentation requirements.
• Review BTL activation plans to ensure ROI and apply learnings to future activations.
• Develop comprehensive Brand POS/POP plans per portfolio, covering trade promotions and in-store media.

Skills

Interpersonal skills

Communication skills

Team player

English fluency

Education

Business-related degree (Marketing major preferred)

Job description

Beiersdorf Australia Ltd. is seeking a Customer Marketing Manager to bridge Sales and Marketing, delivering strategic, profitable BTL activations and POP solutions for assigned brands in Australia.

You will partner with the Head of Customer Marketing to develop plans aligned with Retail Sales objectives. The role requires a business-related degree (Marketing preferred) and 1–2 years in Customer Marketing, Marketing, or Sales within FMCG, with strong communication and leadership ability.