Social Motion Designer for AI-Driven Campaigns

Freelancer.Com; Sydney; On-site; AUD 85,000 - 115,000; Full time

Job summary

Freelancer.com is seeking a Social Media Producer for a 12‑month maternity cover in Sydney to lead the daily creation and scheduling of engaging content across TikTok, Instagram, Facebook and YouTube Shorts. You’ll plan the calendar, shoot and edit on‑the‑fly, and help turn everyday outdoor adventures into scroll‑stopping posts.

You’ll analyse engagement, adjust formats for algorithm trends, and collaborate with video teams to deliver native, Aussie‑toned content that resonates with our audience

Qualifications

• 3+ years of experience managing social channels for a fast‑paced retail brand, agency, or digital media output.
• Strong short‑form video editing skills (CapCut preferable).
• Proven track record of growing organic reach, views, and engagement across TikTok, Meta, and YouTube.
• Confidence to get in‑front of the camera to produce videos.
• Solid understanding of social analytics, social SEO, and digital audience behaviour.

Responsibilities

• Plan and execute the daily content calendar across TikTok, Instagram (Reels & Stories), Facebook, and YouTube Shorts.
• Present on camera across educational/product content, price/deal‑based video ads, and live on‑the‑ground event coverage.
• Work closely with our video production and presenter teams to capture, edit, and publish high‑energy short‑form video on the fly.
• Turn user‑generated content (UGC), customer trip photos, and real‑world setups into authentic social proof.
• Write punchy, relatable, Aussie‑toned captions that read like a mate giving solid advice – not a corporate pitch.

Skills

Social media management

Video editing

On-camera presence

Analytics

Tools

CapCut

Job description

Freelancer.com is seeking a Social Media Producer for a 12‑month maternity cover in Sydney to lead the daily creation and scheduling of engaging content across TikTok, Instagram, Facebook and YouTube Shorts. You’ll plan the calendar, shoot and edit on‑the‑fly, and help turn everyday outdoor adventures into scroll‑stopping posts.

You’ll analyse engagement, adjust formats for algorithm trends, and collaborate with video teams to deliver native, Aussie‑toned content that resonates with our audience