Social Media Manager

Built; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

Built is seeking a Social Media Manager to own and evolve our social media presence across key platforms in Australia. You’ll work with Brand and Marketing to bring our projects, people and culture to life online, leading strategy, content creation and performance analysis.

The role spans planning, shooting content on site, editing, briefing external producers, and presenting strategic recommendations to leadership. A hands-on, agile communicator thrives here.

Qualifications

• Experience managing and growing social media channels within a corporate, agency or brand environment.
• Proven track record creating engaging content that drives audience growth and brand awareness.
• Strong content creation skills including filming, photography and video editing; experience briefing external production professionals.
• Exceptional storytelling, copywriting and stakeholder engagement; ability to turn ideas into compelling content.
• Proactive and agile approach, spotting opportunities and creating relevant content in real time.

Responsibilities

• Lead the execution of Built's social media strategy across all key channels.
• Increase the frequency, quality and effectiveness of content across the business.
• Partner with Marketing, project and business leaders to uncover stories that strengthen Built's brand and reputation.
• Drive audience growth, engagement and share of voice with measurable data.
• Explore opportunities across emerging platforms, including podcasting, long-form video and other formats.

Skills

Social media strategy

Content creation

Filming & video editing

Storytelling & copywriting

Stakeholder engagement

Job description

Built isn’t waiting for the future. We’re building it.

This is an opportunity to shape how one of Australia's largest construction brands shows up in the market. If you thrive on creating content people want to engage with, love being behind the camera as much as developing strategy, and enjoy turning great stories into brand impact, you'll find plenty to get excited about at Built.

The Opportunity

As Social Media Manager, you'll own and evolve Built's social media presence across key platforms while exploring new opportunities across emerging channels and content formats. Working alongside our Brand and Marketing teams, you'll be the driving force behind how our projects, people and culture come to life on socials.

Success in this role will see you:

• Lead the execution of Built's social media strategy across all key channels.
• Increase the frequency, quality and effectiveness of content across the business.
• Partner with the Marketing team, project and business leaders to uncover stories that strengthen Built's brand and reputation.
• Drive audience growth, engagement and share of voice through creative, relevant and timely content, tracking performance with measurable data.
• Explore opportunities across emerging platforms, including podcasting, long-form video and other formats.

This is a hands-on role for someone who enjoys being in the action. One day you might be capturing content on a project site, the next presenting strategic recommendations, analysing performance data or coaching leaders on social engagement.

What We're Looking For

We're looking for an experienced social media professional who combines strategic thinking with a hands-on approach to content creation.

You’ll bring:

• Experience managing and growing social media channels within a corporate, agency or brand environment.
• A proven track record creating engaging content that drives audience growth, engagement and brand awareness.
• Strong content creation skills, including filming, photography and video editing using tools, and experience briefing external production professionals
• Exceptional storytelling, copywriting and stakeholder engagement skills, with the ability to turn ideas into compelling content.
• A proactive and agile approach, with the ability to spot opportunities, respond quickly and create content that is relevant right now.

About Built

Built is the leading privately owned construction company operating across Australia, New Zealand and the United Kingdom. With more than 1,300 people and a strong pipeline of diverse projects, we combine Tier 1 capability with the agility of private ownership, where decisions are quick, ideas are heard, and your impact is visible.

We are committed to innovation and new ways of working, investing heavily in digital solutions to deliver smarter, safer, and more efficient outcomes. You will thrive among talented, driven people who bring their strengths together and push each other to achieve exceptional results.

Why Built

At Built, we create an environment where people can accelerate their development, take on meaningful responsibility and work across diverse sectors and project scales. You'll get exposure quickly, supported by leaders who back good ideas and create space for you to grow.

In return, we look for people who bring curiosity, ownership and a willingness to stretch themselves. We value collaboration, practical problem-solving, and people who thrive in a culture where everyone contributes to better outcomes. We also offer a comprehensive range of benefits designed to support your wellbeing, growth and life outside of work.

Let's find new ways together!

If you want to build differently, grow with purpose, and thrive in a team that's shaping the future, this is your chance.

Where New Ideas Are Always Welcome

We're building teams that reflect the communities we work in. At Built, we value different perspectives because fresh thinking helps us find better ways of doing things. If you're excited about this opportunity but don't tick every single box, we'd still love to hear from you. Curiosity, enthusiasm and a willingness to learn matter just as much as your experience.