Social Creative Lead

Clemenger Bbdo Melbourne; Melbourne; On-site; AUD 90,000 - 120,000; Full time

Job summary

Clemenger BBDO Melbourne is seeking a Social Creative who can transform briefs into compelling social content for organic and paid campaigns. You’ll work with our creatives, media teams, influencers, and production partners to bring ideas to life across multiple platforms.

You’ll translate brand platforms into tone of voice, art direction, copy and formats that perform on TikTok, Instagram, YouTube and more.

Qualifications

• Strong understanding of social culture and trends.
• Ability to translate briefs into tone, voice, and formats for social platforms.
• Experience collaborating with creative, media, influencer, and production teams.
• Comfort with shooting or directing content when needed.

Responsibilities

• Concept social-first ideas across organic and paid campaigns.
• Deliver assets on time and on brief with a culturally led approach.
• Shoot content when needed and brief external creators.
• Collaborate with creative and media teams to centralise social in the plan.
• Use performance data to sharpen ideas.
• Support Shooter and Social Media Manager as the team grows.

Job description

Clemenger BBDO Melbourne is seeking a Social Creative who can transform briefs into compelling social content for organic and paid campaigns. You’ll work with our creatives, media teams, influencers, and production partners to bring ideas to life across multiple platforms.

You’ll translate brand platforms into tone of voice, art direction, copy and formats that perform on TikTok, Instagram, YouTube and more.