SEO Growth Architect | Drive Traffic & Conversions

Citius Research; Bellingen Shire; On-site; AUD 70,000 - 90,000; Full time

Job summary

Citius Research is seeking a dedicated SEO Specialist for an on-site, full-time position in Bellingen, NSW. The role focuses on identifying strategies to boost web traffic, improve search rankings and generate quality leads for growth.

You will implement HTML/CSS/JS optimizations, run PPC campaigns, craft content, and collaborate with developers on technical SEO, analytics, and outreach to strengthen our online presence.

Qualifications

• Experience in a similar role in market research or digital marketing.
• A genuine interest in SEO and digital marketing.
• Evidence of a strong personal online profile, e.g. a blog, website or social media presence.
• Commitment to keeping technical skills and knowledge up to date.
• Understanding of Google's algorithms and ranking factors.

Responsibilities

• Identify strategies to increase visitors and achieve high search rankings.
• Develop tactics to generate more leads and drive growth.
• Code in HTML/CSS/JS to improve site accessibility and interaction.
• Run PPC campaigns to increase revenue from sponsored ads.
• Write original content for webpages tailored to the target audience.
• Make technical recommendations to developers.
• Monitor search terms, rankings and analytics to improve performance.
• Engage in link-building to attract traffic and generate leads.
• Apply UX and CRO methods to convert visitors into active users.
• Drive targeted traffic through community building.
• Use social media to distribute content and build backlinks.
• Develop and integrate content marketing strategies.
• Monitor search engine algorithms for changes.

Skills

HTML

CSS

JavaScript

PHP

MySQL

PPC campaigns

Content writing

Analytics

Link building

UX

CRO

Social media

Content marketing

Communication skills

Excel

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

Citius Research is seeking a dedicated SEO Specialist for an on-site, full-time position in Bellingen, NSW. The role focuses on identifying strategies to boost web traffic, improve search rankings and generate quality leads for growth.

You will implement HTML/CSS/JS optimizations, run PPC campaigns, craft content, and collaborate with developers on technical SEO, analytics, and outreach to strengthen our online presence.