SEO Content Producer & Editor Lead

Linktree; Sydney; On-site; AUD 70,000 - 110,000; Full time

Job summary

Linktree is seeking an SEO Content Coordinator in Sydney to own web content production end-to-end. You will brief writers, manage contributors, and control editorial quality across a high-volume roadmap, delivering pages and optimised landing content.

You’ll coordinate with Growth Marketing, Content, Product Marketing, and Web teams to ensure alignment, clarity of claims, and content live that captures search demand.

Qualifications

• 2+ years running content production for a brand, agency, or publisher in a high-volume environment.
• A portfolio that proves your craft: pieces you commissioned, edited, or wrote.
• The range to operate as editor and producer: you can make the call, manage the pipeline, write the page yourself as needed, and keep quality steady at volume.
• Landing page and conversion copywriting, with the ability to write to search intent and brand standards.
• Strong CMS and publishing competence, and the editorial hygiene to keep a high-volume pipeline accurate.
• Some SEO literacy helps, but it isn't required. Keyword research, SEO strategy and technical SEO are covered.
• You'll be aware of the main numbers we watch, but the focus of the role is getting content live that captures search demand.

Responsibilities

• Own content production from brief to published, including internal linking and QA.
• Uphold editorial standards across sourcing, structure, headings, entity naming, and product claims; update as needed.
• Manage contributors: briefs, drafts, quality control, and visible status for every piece.
• Write landing page copy to attract search traffic and conversions.
• Handle production mechanics: images and alt text, meta titles and descriptions, slugs, tagging, publishing, and final quality control.
• Run editorial operations: calendar, tracker, and the refresh log so milestones stay on track.
• Collaborate with Content, Product Marketing and Web teams to align positioning and claims across roadmaps.

Skills

Content production

Editorial judgement

Contributor management

Landing page copywriting

CMS publishing

SEO basics

AI-assisted writing

Tools

CMS (Content Management System)

Job description

Linktree is seeking an SEO Content Coordinator in Sydney to own web content production end-to-end. You will brief writers, manage contributors, and control editorial quality across a high-volume roadmap, delivering pages and optimised landing content.

You’ll coordinate with Growth Marketing, Content, Product Marketing, and Web teams to ensure alignment, clarity of claims, and content live that captures search demand.