Senior PR Account Exec — Culture-Driven, High-Impact Stories

Publicis Groupe; Sydney; On-site; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Wholeself program

Marcel AI platform

Learning programs

Career Conversations

Diversity & inclusion

Birthday leave

Work Your World travel

Job summary

Herd MSL, part of Publicis Groupe ANZ, seeks a Senior Account Executive with a passion for corpsumer PR and culture-led storytelling. You'll work across high-profile Australian and global brands, shaping narratives for mainstream media and business conversations.

This role offers variety across campaigns, events, corporate storytelling and media engagement; you will liaise with journalists, manage client communications, support creative development and coordinate with APAC hub teams;

Qualifications

• 3+ years of proven PR, communications, or journalism experience.
• Strong media relations skills and understanding of the Australian media landscape; comfortable contacting journalists.
• Love for crafting and pitching relevant stories to a wide range of media outlets.
• Strong writing and copyediting skills; bonus points for video production and/or social experience.
• Good ability to manage time and workload, prioritise and proactively manage stakeholders.
• Experience managing junior team members.
• Team player attitude.

Responsibilities

• Liaise with journalists and creators, manage client communications.
• Support creative development, planning and execution.
• Coordinate with agencies across APAC as part of a hub team.
• Help develop junior staff.
• Move between campaigns, events, corporate storytelling and media engagement.

Skills

PR experience

Media relations

Storytelling

Copywriting

Time management

Team leadership

Team player

Job description

Herd MSL, part of Publicis Groupe ANZ, seeks a Senior Account Executive with a passion for corpsumer PR and culture-led storytelling. You'll work across high-profile Australian and global brands, shaping narratives for mainstream media and business conversations.

This role offers variety across campaigns, events, corporate storytelling and media engagement; you will liaise with journalists, manage client communications, support creative development and coordinate with APAC hub teams;