Senior PR Account Exec: Consumer & Corporate Stories

Herd MSL; Sydney; Hybrid; AUD 90,000 - 140,000; Full time

Benefits offered by this job

Birthday off

Parental leave

Flexible hours

Career development

Job summary

Herd MSL, part of Publicis Groupe ANZ, is seeking a Senior Account Executive with a passion for corpsumer PR. You'll work across high-profile Australian and global brands, shaping narratives for mainstream media and business conversations.

This role offers variety across creative campaigns, events, corporate storytelling and media engagement. You will liaise with journalists, manage client communications, support development, plan and execute, and help mentor junior staff within an APAC hub team.

Qualifications

• 3+ years of PR, communications or journalism experience.
• Strong media relations and deep understanding of the Australian media landscape.
• Ability to craft and pitch stories to a broad media audience.
• Strong writing and copyediting skills; video production or social media experience is a bonus.
• Excellent time management and ability to handle multiple stakeholders.
• Experience mentoring junior team members.
• Team player with a collaborative approach.

Responsibilities

• Move between creative campaigns, events, corporate storytelling and media engagement.
• Liaise with journalists and creators, manage client communications.
• Support creative development, planning and execution.
• Coordinate with APAC agencies as part of a hub team.
• Help develop junior staff.

Skills

PR experience

Media relations

Story pitching

Writing & editing

Time management

Mentoring

Team player

Job description

Herd MSL, part of Publicis Groupe ANZ, is seeking a Senior Account Executive with a passion for corpsumer PR. You'll work across high-profile Australian and global brands, shaping narratives for mainstream media and business conversations.

This role offers variety across creative campaigns, events, corporate storytelling and media engagement. You will liaise with journalists, manage client communications, support development, plan and execute, and help mentor junior staff within an APAC hub team.