Senior Merchant Marketing Manager

ZipMoney; Sydney; Hybrid; AUD 120,000 - 160,000; Full time

Benefits offered by this job

25 days paid leave

16 weeks parental leave

Family support policies

Employee Assistance Program

Volunteer leave

Novated Leasing

Zip product discounts

Team events & free meals

Job summary

Zip is hiring a Senior Marketing Manager, Merchant, to shape and deliver merchant marketing initiatives that attract new partners, deepen engagement and unlock commercial growth. You’ll own campaigns end-to-end, collaborating with Sales, Product, Brand and Marketing to turn business priorities into tangible outcomes.

This role balances creative thinking with data and commercial impact, with autonomy to own campaigns from concept to execution in a hybrid Sydney setting.

Qualifications

• Proven experience delivering merchant marketing campaigns with measurable outcomes.
• Strong knowledge of marketing channels, planning, engagement and optimization.
• Commercial mindset linking marketing to growth and merchant success.

Responsibilities

• Develop and deliver impactful merchant marketing campaigns to attract partners and drive growth.
• Own campaigns from planning through execution, measurement and optimization with clear objectives.
• Collaborate with Sales to uncover merchant growth opportunities and support commercial priorities.
• Bring Zip's merchant value proposition to life through compelling communications and creative campaigns.
• Use merchant insights and campaign performance data to improve marketing effectiveness.
• Manage campaign details: audience, budgets, creative, tracking, QA and optimization.
• Measure success using acquisition, conversion, engagement, revenue and ROI metrics.

Skills

Marketing campaigns

Data-driven

Stakeholder management

Campaign planning

Performance optimisation

Autonomy

AI tools awareness

Education

Bachelor's degree in Marketing

Tools

CRM systems

Analytics platforms

Excel

Job description

• Help shape the future of merchant growth at Zip, turning bold marketing ideas into campaigns that make a real commercial impact.
• Bring your expertise in merchant marketing, campaign delivery and performance optimisation to drive acquisition, engagement and growth.
• Enjoy the best of both worlds with hybrid working from our Sydney office, spending 3 days in the office and 2 days working from home.

Write your story with a career at Zip

Join Zip's Customer & Revenue division, where our Marketing team brings together creativity, commercial thinking and customer insights to deliver experiences that help our customers and merchant partners thrive.

As our Senior Marketing Manager, Merchant, you'll play a key role in shaping and delivering marketing initiatives that help attract new merchant partners, strengthen existing relationships and unlock opportunities for commercial growth.

This is an exciting opportunity for a commercially minded marketer who loves bringing ideas to life and seeing the results. You'll have the autonomy to own campaigns from concept through to execution, working closely with our Sales, Product, Brand and Marketing teams to turn business priorities into meaningful outcomes.

You'll thrive here if you're someone who enjoys rolling up their sleeves, gets energised by solving complex challenges and knows how to balance creative thinking with data and commercial impact.

We’re open to hiring at either the Senior Merchant Marketing Manager or Merchant Marketing Manager level, depending on your experience and expertise. If you see yourself thriving in this role at either level, we’d love to hear from you!

What you’ll own

• Develop and deliver impactful merchant marketing campaigns that attract new partners, deepen engagement and support retention and commercial growth.
• Take ownership of marketing initiatives from planning through to execution, measurement and optimisation, ensuring every campaign has clear objectives and measurable outcomes.
• Partner closely with Sales to uncover merchant growth opportunities and create marketing activity that supports commercial priorities.
• Bring Zip's merchant value proposition to life through compelling communications, creative campaigns and engaging marketing collateral.
• Use merchant insights, customer data and campaign performance to make informed decisions, identify opportunities and continuously improve marketing effectiveness.
• Own the detail behind successful campaigns, including audience selection, budgets, creative development, tracking, quality assurance and performance optimisation.
• Measure what matters, using acquisition, conversion, engagement, revenue and return on investment metrics to understand performance and recommend improvements.
• Collaborate with Product, Brand and the wider Marketing team to deliver consistent, relevant and engaging experiences for our merchant partners.
• Experiment with new approaches, testing creative, messaging, audiences and channels to find smarter ways to achieve better results.
• Bring a proactive, solutions focused mindset to the team, balancing multiple priorities while supporting broader acquisition and marketing initiatives when needed.

What you’ll bring to the team

Zipsters work on a broad range of initiatives, and our skills and experiences all look a little different. What really matters to us is that you’re a great fit with our four Values, and have a desire to learn and grow.

So whether you meet some or all of the desirable attributes below, we’d still love to hear from you:

• Proven experience developing and delivering marketing campaigns that drive measurable commercial outcomes, ideally within financial services, payments, technology or a related industry.
• Strong knowledge of marketing channels, campaign planning, merchant or customer engagement and performance optimisation.
• A commercial mindset, with the ability to connect marketing activity to business growth, customer outcomes and merchant success.
• Confidence using data and insights to evaluate performance, solve problems and turn findings into practical recommendations.
• Hands on experience managing campaigns from initial planning through to execution, reporting and continuous improvement.
• Strong stakeholder management skills, with the ability to build trusted relationships and collaborate effectively across Sales, Product, Brand and Marketing.
• Excellent communication skills, with a talent for crafting clear, engaging marketing messages and influencing stakeholders.
• The ability to work autonomously, exercise sound judgement and manage competing priorities in a fast moving environment.
• A curious and proactive approach, with the confidence to challenge existing ways of working, experiment with new ideas and identify opportunities to improve.
• A mindset that embraces AI and new tools to adapt, learn and grow.
• An aptitude for identifying and managing risks. Whether you are a People Manager or an Individual Contributor, we are all leaders at Zip, therefore effective risk management is important to how we run our business and part of all our roles.
• Our values in your DNA. Customer First, Own It, Stronger Together and Change the Game.

What you’ll get in return

As we write this next exciting chapter in our story, we will continue to move at pace and embrace change. For you, this might mean opportunities to learn new skills with hands-on experience, broader responsibilities, or the buzz of seeing your work impact customers faster.

Zip is a place where you’ll get out exactly what you put in. When you join the team, we'll do our best to make sure you can be yourself and surround yourself with smart, friendly colleagues and leaders who have your back, so that you can make the big things happen.

Zipsters tell us these are just some of the best things about working here. You’ll also receive:

• 25 days paid leave annually, including birthday leave and quarterly wellbeing days
• 16 weeks paid parental leave for primary carers, and 4 weeks for supporting carers
• Family support policies including miscarriage bereavement leave and domestic violence leave
• Mental health and wellness initiatives, including $299 annual wellbeing allowance, free access for you and family members to our EAP service Sonder, discounted private health insurance, and great rates on fitness sessions through ClassPass
• 2 days paid volunteering leave per year
• Access to the Flare Benefits Hub and Novated Leasing for savings across lifestyle, essentials and wellbeing
• Fee-free Zip products, and discounts with Zip merchant partners
• Team social events, epic offices, free breakfast daily, and weekly free lunches

Be a part of a team that reflects the diversity of our customers

We pride ourselves on being a workplace that provides equal opportunities to people of all ages, cultural backgrounds, sexual orientations, gender identities, abilities, veteran status, and everything else that makes you unique.

Equally, we’re committed to ensuring our recruitment processes are accessible and inclusive. Please let us know If there are any adjustments that need to be made to ensure you have a fair and equitable experience.

And finally…get to know us