Senior Media Strategist & Growth Architect

ThinkHQ; Sydney; Hybrid; AUD 120,000 - 170,000; Part time

Job summary

Think HQ is seeking a senior media strategist to lead end-to-end media planning in Sydney. You will synthesize audience insights, select optimal channels across ATL, digital, social, and community platforms, and guide the Media Buyer to activation across Australian multicultural landscapes.

You will shape data-driven plans, build reporting on ROI, and mentor the Creative/PR teams to amplify campaigns while advancing inclusive, mission-driven outcomes.

Qualifications

• 8+ years in media strategy and planning, preferably in top-tier agencies.
• Data fluency with ability to translate insights into actionable strategies.
• Well-connected in the Australian media landscape with strong partnerships.

Responsibilities

• Lead end-to-end media process from audience analysis to channel selection.
• Negotiate rates with media owners and coordinate with the internal media model.
• Collaborate with the Media Buyer and cross-functional teams.
• Mentor Creative and PR teams on media strategy and measurement.
• Ensure media plans align with mission-driven outcomes and diverse audiences.

Skills

Media strategy

Channel planning

Data analytics

Negotiation

Mentorship

Industry networking

Tools

Nielsen

Roy Morgan

Job description

Think HQ is seeking a senior media strategist to lead end-to-end media planning in Sydney. You will synthesize audience insights, select optimal channels across ATL, digital, social, and community platforms, and guide the Media Buyer to activation across Australian multicultural landscapes.

You will shape data-driven plans, build reporting on ROI, and mentor the Creative/PR teams to amplify campaigns while advancing inclusive, mission-driven outcomes.