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Benefits offered by this job
Flexible Working
Work from Anywhere
Connection Budget
Learning Budget
Home Office Allowance
Wellbeing support
Volunteer Leave
Parental Leave
Job summary
A leading creative technology company in Australia is seeking a Senior CRM Manager to spearhead their CRM and lifecycle marketing strategies. The role emphasizes enhancing email marketing performance and customer engagement by managing a team and taking a data-driven approach. Candidates should have a deep understanding of email marketing best practices and significant experience leveraging technology for campaign optimization. The position promotes a remote-first work culture with various employee benefits aimed at fostering well-being and continuous growth.
Qualifications
Minimum of 8 years experience in CRM and lifecycle marketing.
Demonstrated experience leading high performing teams.
Strong analytical skills for data-driven insights.
Responsibilities
Lead and develop a team of CRM specialists.
Own the email marketing calendar and strategies.
Analyse campaign performance for continuous improvement.
Skills
CRM management
Email marketing
Team leadership
Data analysis
Copywriting
Stakeholder management
AI applications
Tools
Iterable
CRM systems
Job description
A leading creative technology company in Australia is seeking a Senior CRM Manager to spearhead their CRM and lifecycle marketing strategies. The role emphasizes enhancing email marketing performance and customer engagement by managing a team and taking a data-driven approach. Candidates should have a deep understanding of email marketing best practices and significant experience leveraging technology for campaign optimization. The position promotes a remote-first work culture with various employee benefits aimed at fostering well-being and continuous growth.