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Infinity Group seeks a Senior Content Creator and Video Lead to own end-to-end short-form video content across organic and paid channels. You’ll craft original concepts, set production standards, and be on camera as needed to drive engagement and conversions.
You’ll lead content strategy, collaborate with internal teams, and optimise performance using data insights. The role blends creative leadership with hands-on production across TikTok, Reels, YouTube Shorts, and campaigns.
Marketing Communications (Marketing and Communications)
Full time
Competitive salary based on experience.
TikTok
Instagram Reels
Youtube
Senior Content Creator and Video Lead
Location: Southport, Gold Coast | Mon-Fri (9am-5pm) + occasional evenings/weekends | WFH 1 day per week post-probation
Salary: Attractive salary package + super, negotiated based on skills and experience
Type: Full Time
Big ideas? Strong opinions on what makes people stop scrolling? Comfortable being the person who says, "What if we tried something completely different?"
Perfect. Keep reading.
At Infinity, we're not interested in creating content that simply fills a content calendar.
We're interested in content that gets remembered.
The kind that starts conversations.
The kind that gets shared.
The kind that people can't ignore.
In this role, you’ll own and lead the end-to-end creation of short-form video content across organic and paid channels. You’ll develop original concepts, set the production standard, create content both behind and in front of the camera, and use performance insights to keep improving what we put out into the world.
Lead Infinity’s short-form video content strategy across organic and paid channels.
Develop content concepts aligned with brand, audience, and commercial goals.
Use performance insights to refine content direction and improve results.
Provide creative guidance to internal and external content contributors.
Own the end-to-end content creation process, including ideation, scripting, filming, presenting, and editing.
Create engaging, platform-native content for TikTok, Reels, YouTube Shorts, and paid social campaigns.
Turn creative briefs into high-quality content that drives engagement and action.
Adapt and repurpose content across channels while maintaining brand consistency.
Edit content using strong storytelling, pacing, and attention-grabbing hooks.
Test different formats, messaging, and creative approaches to improve performance.
Analyse engagement and conversion data to optimise future content.
Deliver polished, campaign-ready assets across all channels.
Manage content schedules, production workflows, and creative assets.
Collaborate with marketing, design, and key stakeholders to deliver campaigns on time.
Maintain efficient processes that support consistent content output.
Stay up to date with trends, platform updates, and emerging content formats.
We’re looking for a confident, creative and commercially minded content leader who knows what makes short-form content perform. You’ll be someone who can think strategically, move quickly and bring strong creative judgement to every stage of the process.
You’ll help shape a video presence that feels unmistakably Infinity.
Success in this role will look like content people recognise, remember and engage with.
Better-performing campaigns.
Faster creative testing.
And a constant stream of high-quality content across organic and paid channels.
You’ll play a key role in building the systems, creative standards and content direction that support the next stage of our growth.
At Infinity Group, we exist to help everyday Australians conquer debt, build wealth, and create lasting financial freedom. Through our flagship Rapid Repay program, our average client pays off their home loan up to 20 years sooner and saves approximately 270,000 in interest.
What began as a personal vision has grown into one of Australia's most awarded financial services groups, built on education, driven by transformation, and backed by real results. As we continue to grow, founders Rebecca and Graeme Holm remain deeply connected to the business, ensuring our mission stays personal, powerful, and people-first. This is your opportunity to shape the content behind one of Australia's fastest-growing financial services and create stories that genuinely inspire action.
Show us what you've created, what you're proud of, and the kind of bold ideas you'd bring to Infinity.
Salary:Competitive salary based on experience.