Senior Business Analyst

Woolworths Group; Sydney; Remote; AUD 130,000 - 190,000; Full time

Benefits offered by this job

Work from Anywhere

Team discounts

Rewards program

Paid parental leave

Job summary

Woolworths Group in Australia is seeking a Senior Business Analyst within the Customer Comms, AI Optimisation squad to bridge business objectives and technical delivery. You will lead end-to-end requirements, drive automation, and support agile delivery across campaigns and systems.

You will partner with engineering, product, and marketing teams, mentor junior BAs, and promote best practices in agile methodologies while keeping customer experience at the forefront.

Qualifications

• 5+ years of experience as a Business Analyst or Technical BA in retail, e-commerce, or marketing tech.
• Strong expertise in platform automation and data flows; familiarity with AI-powered tools.
• Experienced in Agile/Scrum environments using Jira, Confluence and mapping tools.

Responsibilities

• Lead end-to-end requirements by eliciting, analyzing, and translating complex business needs into epics and user stories.
• Analyse workflows (campaigns, production) to identify bottlenecks and implement automation-led solutions.
• Partner with engineering, architecture, and product teams to guide reviews and drive AI initiatives.
• Act as a trusted advisor across departments, facilitating workshops and communicating scope clearly.
• Support governance by tracking progress, risks, and ensuring compliant delivery.
• Mentor junior BAs and promote best practices in agile frameworks and continuous improvement.
• Collaborate across teams to design robust solutions and produce technical docs and diagrams.
• Ensure delivered solutions meet high quality standards and enhance customer experience.

Skills

Platform automation

Agile/Scrum

Stakeholder management

Technical storytelling

Tools

Jira

Confluence

Lucidchart

Miro

Visio

Job description

We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose "to create better experiences together for a better tomorrow." It's that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What You'll Do

As a Senior Business Analyst in the Customer Comms, AI Optimisation squad, you will serve as the crucial bridge between strategic business objectives and technical execution. Focused on driving transformation through innovative AI solutions and agile delivery, you will help modernise our end-to-end campaign delivery process, systems, and workflows. In this proactive leadership role, you will tackle complex technical problems, streamline operations, and pioneer automation-led improvements,always placing team collaboration and exceptional customer experience at the center of everything you do.

Key Responsibilities

• Lead the end-to-end requirements process by eliciting, analyzing, and translating complex business needs into clear epics, user stories, and functional specifications.
• Analyse existing workflows, such as campaign execution and creative production, to identify bottlenecks and implement automation-led solutions.
• Partner with engineering, architecture, and product teams to guide architectural reviews and drive innovative initiatives, including AI and automation integrations.
• Act as a trusted advisor across departments, facilitating workshops and communicating project scope, technical dependencies, and potential impacts clearly.
• Support program governance frameworks by tracking project progress, managing risks, and ensuring timely, compliant, and goal-aligned delivery.
• Mentor junior BAs, promote best practice frameworks, and champion agile methodologies and continuous improvement across the squad.
• Collaborate across functional teams to design robust solutions and produce detailed technical documentation, system diagrams, and specifications.
• Ensure delivered digital solutions meet high-quality standards, drive operational cost savings, and elevate the overall customer experience.

What You'll Bring

• 5+ years of experience as a Business Analyst or Technical BA, preferably within retail, e-commerce, or marketing technology sectors.
• Strong expertise in platform automation, system integration, and data flows, with familiarity in AI-powered tools or customer communication platforms.
• Deep hands on experience in Agile/Scrum environments using tools like Jira, Confluence, and process mapping software (Lucidchart, Miro, Visio).
• A proven track record of taking initiative in unstructured environments, bringing order and clarity where documentation is sparse.
• Demonstrated ability to rapidly learn custom middleware or proprietary systems and design effective system integrations.
• Advanced skills in process mapping, technical requirements elicitation, system analysis, and data modeling.
• Exceptional ability to translate complex technical concepts into clear insights for marketing teams and executive stakeholders.
• Logical, analytical mindset with a strong ability to dissect complex technical challenges and recommend viable, data-driven solutions.
• What you'll experience
• A progressive and flexible 'Work from Anywhere' policy that gives you more control over your work, life and wellbeing.
• A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network.
• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.
• 12 weeks paid parental leave for primary caregivers plus paid superannuation for up to 12 months while the Team Member is on parental leave - eligible from the first day of employment

Everyone belongs at Woolworths Group

As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team's diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems.

Woolworths Group is an inclusive, team-first company and we value all skills and experiences. If you meet some, but not all of the requirements, we encourage you to submit your application.