Senior AI-Driven Paid Media Strategist

Digi We Do; Mona Vale; Presencial; AUD 55.000 - 82.000; Tempo parcial

Resumo da vaga

Digi We Do, a boutique performance marketing consultancy based in Mona Vale, seeks an experienced paid media specialist to join on a contract basis 2–3 days per week. You’ll own client accounts across Meta and Google, from strategy and build through to optimisation and reporting.

You’ll be the main contact for clients, managing campaigns end to end, keeping stakeholders informed of performance and opportunities for growth.

Qualificações

• 3+ years hands-on experience with Meta Ads, Google Ads and AI search optimisation (AIO/GEO) in a performance agency or consultancy.
• Advanced proficiency on platforms, including tracking, measurement and budget management.
• Strong eye for detail and quality in campaign execution.
• Experience managing multiple accounts and budgets simultaneously.
• AI-first mindset using Claude and other AI tools to improve efficiency and results.
• Self-driven with end-to-end ownership from brief to reporting.
• Clear, professional communicator with clients.

Responsabilidades

• Plan, build, launch and optimise Meta and Google Ads campaigns, including Advantage+, Performance Max and Shopping.
• Manage client budgets across platforms: allocation, pacing and forecasting.
• Set up and maintain advanced tracking: GTM, GA4, Meta pixel and Conversions API, server-side tagging and offline conversions.
• Own attribution and reporting, using tools like Triple Whale and GA4.
• Run structured creative, audience and landing page tests.
• Optimise brands for AI search (AIO/GEO) alongside SEO.
• Manage a portfolio of client accounts day to day.
• Lead client meetings, calls and performance updates.

Conhecimentos

Meta Ads

Google Ads

AI search optimisation

Tracking & measurement

Budget management

Attention to detail

Multi-account management

AI-first thinking

Client communication

Ferramentas

GTM

GA4

Meta Pixel

Conversions API

Server-side tagging

Triple Whale

Descrição da vaga

Digi We Do, a boutique performance marketing consultancy based in Mona Vale, seeks an experienced paid media specialist to join on a contract basis 2–3 days per week. You’ll own client accounts across Meta and Google, from strategy and build through to optimisation and reporting.

You’ll be the main contact for clients, managing campaigns end to end, keeping stakeholders informed of performance and opportunities for growth.