Regional Sales Manager (Automotive/OEM)

Geely Auto Australia; Melbourne; On-site; AUD 120,000 - 160,000; Full time

Job summary

Geely Auto Australia is seeking a Regional Sales Manager based in Melbourne to drive market share for our growing mainstream automotive brand. You will lead a regional sales team, win dealer partnerships, and ensure customers understand our value proposition.

You will implement strategies, monitor KPIs, and collaborate with marketing and service teams to deliver aligned campaigns and customer experiences. This two-year contract role requires strong leadership and a willingness to travel across

Qualifications

• Experience leading sales teams in the automotive sector.
• Proven ability to meet or exceed regional sales targets.
• Strong understanding of dealership networks and retail operations.
• Excellent communication, negotiation and interpersonal skills.

Responsibilities

• Implement national sales strategies within the Melbourne region and adapt to market trends.
• Build and manage relationships with dealership partners, providing coaching and feedback.
• Monitor regional performance metrics and report insights to senior leadership.
• Collaborate with marketing to align campaigns with branding and sales goals.
• Oversee regional financial performance, revenue targets and cost management.
• Deliver training to dealership teams on sales processes and product knowledge.
• Conduct market analysis to identify trends and adjust tactics accordingly.
• Drive customer satisfaction initiatives to improve CSI across the region.

Skills

Sales management

Automotive industry

Dealership network

Data analysis

Negotiation

Travel readiness

Job description

Why This Role:

• Geely is a global leader in smart electric vehicles and automotive innovation.
• Own iconic brands like Geely Auto, Zeekr, Volvo, Polestar, Lotus, and hold a 17% stake in Aston Martin.
• With $100B+ assets and 140,000+ employees worldwide.
• 30,000+ engineers & designers across China, Sweden, the UK, the U.S., and Germany.
• 4,000+ sales/service locations worldwide.
• Fortune Global 500 company for 13 consecutive years.
• Pioneering AI-driven automotive solutions with one of the largest cloud computing center powers(1.02 Exaflops/sec).
• Geely’s Geespace launched 20 satellites to enable safe autonomous driving.
• World-class digitalisation and AI-driven manufacturing.
• Mission & Vision: A Sustainable Future, A Better World
• Core Value: Truth-seeking & practical, hardworking & enterprising, collaborative & innovative

About Your Team:

We're not here to blend in. We're here to shake up the Australian automotive market. As our Regional Sales Manager (based in Melbourne), you'll be on the frontlines of growing a new mainstream automotive brand from the ground up—building volume, winning over dealers, and making sure customers know exactly who we are and why we're worth their attention.

Key responsibilities:

• Sales Strategy Implementation: Execute national sales strategies and programs within the assigned region, tailoring them to regional needs and market trends to maximise impact.
• Dealer Relationship Management: Build and maintain strong, productive relationships with dealership partners. Provide coaching, support, and regular feedback to enhance dealer performance and customer experience.
• Performance Monitoring: Monitor and analyse sales performance metrics (KPIs) across dealerships, identifying opportunities for growth and addressing performance gaps. Report regularly on regional performance to senior management.
• Marketing and Brand Alignment: Collaborate with the marketing team to ensure regional promotional activities and campaigns are aligned with national branding and sales objectives.
• Financial Management: Oversee the financial performance of dealerships within the region, including revenue targets, expenses, and profitability. Identify opportunities to improve financial results and operational efficiency.
• Training and Development: Support dealership sales teams by delivering training on sales processes, product knowledge, and customer engagement to foster a high-performing sales culture.
• Market Analysis: Conduct market research to identify emerging trends, competitive landscape changes, and customer needs. Use this information to advise on adjustments to sales tactics and dealership strategies.
• Customer Satisfaction: Drive customer-centric initiatives to enhance customer satisfaction scores (CSI) across the region, ensuring an exceptional experience for every customer interaction.

Qualifications:

• 5+ years of experience in a sales management role within the automotive industry, OEM sales experience is mandatory.
• Proven track record of meeting or exceeding sales targets and driving team performance.
• Strong understanding of automotive retail operations and dealership networks.
• Exceptional communication, negotiation, and interpersonal skills.
• Ability to analyse and interpret sales data, financial reports, and market research.
• Willingness to travel frequently within the region.
• With full working rights in Australia. Visa sponsorship is not available for this role.

* Please note this is a 2 years fix-term position, with strong potential to transition to permanent employment, subject to business needs and individual performance.