Pricing Manager

PETstock Pty Ltd; Melbourne; On-site; AUD 120,000 - 160,000; Full time

Job summary

PETstock Pty Ltd is seeking a pricing leader to develop and execute the enterprise pricing strategy across stores, online and member offers. You will translate strategy into category and SKU price roles, build price ladders, monitor competitor pricing and analyse elasticity to drive margin and growth.

You will lead pricing tests, evaluate promotional effectiveness and collaborate with Merchandise and Own Brand for compelling value propositions.

Qualifications

• Experience in retail pricing or pricing strategy.
• Strong analytical and numerical capabilities.
• Ability to translate strategy into actionable price rules.
• Excellent stakeholder influence and communication.
• Experience with price elasticity and promotional effectiveness.

Responsibilities

• Develop and execute enterprise pricing strategy and policy.
• Translate strategy into category/brand/SKU price roles.
• Build price ladders and guardrails balancing value, competition and margin.
• Monitor competitor pricing across channels.
• Analyse elasticity and impact of pricing on sales and margin.
• Create commercial scenarios for price changes and assess results.
• Lead pricing tests to identify growth opportunities.
• Assess promotional performance and supplier funding effects.
• Collaborate with Merchandise and Own Brand on value propositions.
• Ensure pricing consistency across stores, online, and member offers.
• Develop dashboards and executive insights on pricing performance and risks.
• Strengthen pricing governance and decision processes.

Skills

Retail pricing

Commercial analytics

Revenue management

Advanced Excel

Power BI

Tools

Excel

Power BI

Job description

What you’ll be doing

In this role, you will:

• Help develop and execute Petstock’s enterprise pricing strategy and policy


• Translate pricing strategy into clear category, brand and SKU-level price roles


• Build effective price ladders and guardrails that balance customer value, competitiveness and margin


• Identify key value items that influence customer price perception and trust


• Monitor competitor pricing across pet specialty, online, grocery and mass-market channels


• Analyse price elasticity and the impact of pricing decisions on sales, units, customer behaviour, baskets and gross margin


• Build commercial scenarios for proposed price changes and evaluate results after implementation


• Lead pricing tests that identify growth and margin opportunities without weakening the customer value proposition


• Assess promotional performance, including incrementality, supplier funding, contribution, halo and cannibalisation


• Partner with Merchandise and Own Brand leaders to develop compelling value propositions and price ladders


• Support consistent and strategically aligned pricing across stores, online and member offers


• Develop dashboards and executive insights that clearly communicate pricing performance, opportunities and emerging risks


• Strengthen pricing governance, approval processes and decision-making across the business


• Provide constructive, evidence-based challenge during range reviews, supplier cost changes and trading decisions

You will also play an active role in supporting Petstock’s sustainability commitments, responsible sourcing approach, modern slavery governance and the work of the Petstock Foundation.

What you’ll bring

• At least five years’ experience in retail pricing, commercial analytics, revenue management or category management


• Experience in retail, FMCG or consulting


• Strong financial and commercial acumen


• Advanced Excel and Power BI capability


• Experience working with transaction, loyalty, competitor and product-level data


• Knowledge of price elasticity, price indices, price ladders and promotional effectiveness


• The ability to communicate complex analysis clearly and influence decisions across different teams


• Confidence to constructively challenge thinking and recommend commercially sound actions


• Strong attention to data quality, governance and execution


• Experience in omnichannel retail, pricing optimisation tools or Own Brand pricing would be highly regarded.

Why you’ll love this opportunity

• Build and shape a strategic pricing capability


• Influence customer value and commercial outcomes across the organisation


• Work with senior leaders across Commercial, Merchandise, Finance and Own Brand


• Lead meaningful pricing tests and see the impact of your recommendations


• Improve how pricing insights are used in category and trading decisions


• Contribute to a purpose-led organisation focused on pets, people and the planet

Ready to make an impact? If you are passionate about customer value, commercially curious and ready to use data to shape better decisions, we would love to hear from you.

Follow us on LinkedIn to keep up to date on life across our various brands - https://www.linkedin.com/company/petstock

In our effort to support People, Pets & Planet, we’re proud of the work our Foundation undertakes - https://www.petstock.com.au/pages/foundation

Our diversity makes us better...we are a diverse team with varying strengths and an inclusive organisation, committed to providing equal opportunities for all. We encourage applications from people of diverse backgrounds who wish to be part of a culture where everyone can proudly be themselves At Petstock we are passionate about supporting the communities we're part of, where possible we aim to hire candidates from the same geographic region (typically within a 80km radius) to strengthen community connections and support local economies. Whilst we do not prioritise local candidates over others, we recognise the benefits of hiring individuals who have unique insights into the local community

We are the Petstock Group, a network of energetic and passionate businesses, brands and pet lovers coming together to champion the health and wellbeing of our pets. Our connections with pets help us as people…at the Petstock Group, together we live by this truth. We are continually inspired by pets and animals to be better people, both in our careers and our everyday life. The Petstock Group is built on family values and our passion for pets and animals. We have built a strong, inspirational, and inclusive culture where hard work, fun, laughter & happiness is the norm.

Inspired by pets, to grow as people, the Petstock world is one where anything is possible, together we make an impact for people, pets, and the planet.