Performance Marketing Manager

Infinity Group Australia Pty Ltd; Gold Coast City; Hybrid; AUD 120,000 - 180,000; Full time

Benefits offered by this job

Company iPhone & laptop

All-expenses-paid trip to Real Estate/

Gold Coast HQ induction

Job summary

Infinity Group Australia Pty Ltd is seeking an experienced Performance Marketing Manager to take hands-on ownership of paid social and performance marketing. You will manage seven-figure monthly budgets and drive high-quality leads across Google Ads, Microsoft Ads, Meta and TikTok, while collaborating with the marketing leadership to scale performance.

You’ll be responsible for testing, optimising and refining audiences, creatives and campaign structures to improve CPL, CPA and ROAS, with the

Qualifications

• Hands-on experience in performance marketing with direct responsibility for results.
• Ability to manage very large paid media budgets and make spend decisions.
• Experience across Google Ads, Microsoft Ads, Meta and TikTok platforms.
• Proven track record in lead generation and eCommerce is preferred.
• Strong data-driven, commercial judgement in decision making.
• Ability to work autonomously and take ownership of outcomes.

Responsibilities

• Own paid social and performance marketing from launch to optimisation.
• Drive high-quality leads and improve overall campaign performance.
• Manage seven-figure monthly spend and adjust budgets for scale.
• Execute campaigns across Google, Microsoft, Meta, TikTok and emerging channels.
• Plan, build, launch and optimise across multiple platforms.
• Monitor CPL, CPA, ROAS, CTR and lead quality to identify improvements.
• Test audiences, creative, messaging, placements and structures.
• Share performance insights with marketing leadership and wider team.
• Identify new opportunities and approaches as performance scales.

Skills

Performance marketing

Paid media

Lead generation

Analytical mindset

Autonomy

Budget ownership

Travel willingness

Tools

Google Ads

Microsoft Ads

Meta (Facebook/Instagram)

TikTok

Job description

Highly competitive salary | Based on experience

Southport (QLD) | Full-time | 1 WFH day post probationary period | We’re seeking the best and will remunerate accordingly

We’re looking for an experienced Performance Marketing Manager who loves getting into the numbers, knows what makes a campaign work and is ready to take real ownership of our paid social performance.

Reporting into our Head of Marketing & Creative, you won’t just launch ads and watch the results roll in. You’ll dig into what’s working, spot what needs to change and make the call on what happens next. This is a hands‑on role for an experienced performance marketer, not a general social media or content role.

You’ll turn campaign data into clear decisions across creative, audiences and spend, taking greater ownership of our performance marketing alongside our marketing leadership. From Google Ads and Microsoft Ads to Meta, TikTok and emerging channels, you’ll be hands‑on with campaign execution and performance. With significant monthly spend and strong lead generation activity, you’ll have plenty of opportunity to test, optimise, scale and make your mark here at Infinity.

What you'll be doing

You’ll take ownership of our paid social and performance marketing, managing campaigns from launch through to optimisation. Your focus will be on driving quality leads, improving performance and delivering strong commercial outcomes.

Day to day, you’ll:

• Manage seven-figure monthly campaign spend, adjusting budgets to back strong performance and knowing when to scale or change direction
• Manage hands‑on campaign execution across Google Ads, Microsoft Ads, Meta (Facebook and Instagram), TikTok and emerging paid media channels
• Plan, build, launch and optimise campaigns across multiple platforms
• Monitor CPL, CPA, ROAS, CTR, conversion rates and lead quality, identifying what’s working and where performance can improve
• Test and refine audiences, creative, messaging, placements and campaign structures to continually improve results
• Work closely with the wider marketing team, turning campaign insights into stronger creative and better‑performing lead generation activity
• Share clear performance insights and recommendations with marketing leadership
• Identify new opportunities, channels and approaches as our performance marketing function continues to scale

What we're looking for

Our ideal candidate will bring:

• Strong hands‑on experience in performance marketing and paid media, with direct responsibility for campaign performance
• Proven experience personally managing large paid media budgets, ideally $100k to $1m+ per month, with the confidence to make decisions on where to invest, when to scale and when to pull back based on performance
• Proven experience across Google Ads, Microsoft Ads, Meta and TikTok, with exposure to emerging paid media channels highly regarded
• A strong background in lead generation and/or eCommerce
• Strong analytical and commercial judgement, with a data‑led approach to decision‑making
• Confidence working autonomously and taking ownership of performance
• The ability and willingness to travel as required for team, business or marketing activities

Most importantly, you’re the person who sees a campaign performing well and asks: How do we make it perform even better?

About Infinity Group

At Infinity Group, we help everyday Australians build stronger financial futures through property, finance and wealth strategies. As the business grows, so does the opportunity for our marketing team to think bigger, test smarter and continue raising the bar. We’re not looking for someone to simply follow an existing playbook. We want your ideas, your judgement and your experience. You’ll have the freedom to challenge what we’re doing, test new approaches and use the results to shape what comes next. If you’re used to managing significant paid media budgets and want real ownership over the decisions that drive performance, you’ll have plenty of opportunity to do your best work here.

Why Join Infinity?

At Infinity, we don’t just change our clients’ lives, we invest in our people too. You’ll join a fast‑growing business where marketing plays a critical role in what comes next.

• Make a real impact – Work with significant paid media budgets, real autonomy and the opportunity to directly influence performance and growth.
• Career Growth – Infinity is growing rapidly, and with growth comes opportunity to develop your career and grow alongside the marketing function.
• Financial Empowerment – Access the same support available to our clients, including our mortgage brokers, strategists and relationship managers, helping you build a stronger financial future too.
• Competitive Remuneration – We’re seeking the best and will remunerate accordingly.
• First-Class Onboarding – From a company iPhone and laptop to a full induction at our Gold Coast headquarters and an all‑expenses‑paid trip to our Real Estate Mastery event, we’ll immerse you in everything Infinity from the beginning.

Hirer responsiveness Salary match Number of applicants

Your application will include the following questions:

• Location (city only)
• LinkedIn link
• Which of the following statements best describes your right to work in Australia?
• How many years of hands‑on paid performance marketing experience do you have?
• What is the highest monthly paid media budget you have personally managed and optimised?
• Which best describes your performance marketing background?
• Which paid advertising platforms do you have hands‑on experience managing and optimising, and which are you most confident using?
• How would you rate your experience analysing and optimising campaign performance using metrics such as CPL, CPA, ROAS, CTR and conversion rate?
• Are you comfortable working in a hands‑on role where you will be responsible for analysing campaign performance and making decisions around spend, audiences, creative and optimisation?
• Are you willing and able to travel as required for the role?
• As part of our mandatory pre‑employment screening process, are you willing to undergo an Australian Federal Police Check and a Credit History Check if you are successful in your application?
• What is your notice period?
• What is your expected annual base salary (excluding superannuation)?
• What postcode do you currently reside in?
• Lastly, tell us about a paid campaign you personally managed that delivered strong results. What was the objective, approximate monthly spend, and what did you do to improve its performance?
• This is your chance to impress us.

Infinity Group Coaching is an award‑winning financial services business helping Australians take control of their finances and build long‑term wealth. For over a decade, we've supported thousands of clients to reduce debt, pay off mortgages faster and achieve their financial goals. With more than 200 employees across offices in Gold Coast, Sydney, Melbourne and Wollongong we're proud to be a founder‑led, values‑driven business. Through a people‑first culture, ongoing support and a commitment to financial literacy, we help our clients create brighter financial futures.

Infinity Group Coaching is an award‑winning financial services business helping Australians take control of their finances and build long‑term wealth. For over a decade, we've supported thousands of clients to reduce debt, pay off mortgages faster and achieve their financial goals. With more than 200 employees across offices in Gold Coast, Sydney, Melbourne and Wollongong we're proud to be a founder‑led, values‑driven business. Through a people‑first culture, ongoing support and a commitment to financial literacy, we help our clients create brighter financial futures.