Open Road Journalist

Everi Pty; Sydney; On-site; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Travel discounts

Flexible work arrangements

Career development

Job summary

NRMA’s Open Road is seeking an experienced Journalist to craft engaging car reviews, road tests and member-focused stories for print and digital platforms. You will write SEO-optimised content across motoring, travel and automotive trends, attend product launches, and translate complex topics into accessible stories for Australians.

You’ll collaborate with editors, designers and social teams, develop ideas for special features, and publish content via CMS systems while tracking performance with

Qualifications

• Tertiary qualifications in Journalism, Communications, Media, or a related field.
• Experience in motoring, automotive or lifestyle content preferred.
• Familiarity with SEO and CMS platforms.

Responsibilities

• Write engaging car reviews, road tests and member-focused stories.
• Produce timely, SEO-optimised content across motoring and travel topics.
• Attend vehicle launches and industry events for first-hand insights.
• Collaborate with editors, designers and social teams to deliver content.
• Create scripts for social videos and on-camera opportunities.
• Publish and format content using CMS platforms and analyse performance data.

Skills

Engaging writing

SEO optimisation

CMS platforms

Data analytics

Interviewing

Script writing for video

Event reporting

Education

Journalism/Media degree

Tools

Sitecore

WordPress

Google Analytics

SEMrush

Job description

Job Description

• Pitch, research and write engaging car reviews, road tests, feature articles and member-focused stories for Open Road magazine.
• Write timely, SEO-optimised content across motoring, mobility, travel and automotive trends for Open Road's digital channels.
• Attend vehicle launches, media events and industry briefings, bringing readers exclusive insights and first-hand experiences.
• Pitch original story ideas that captivate members and keep Open Road at the forefront of automotive journalism.
• Transform complex automotive and mobility topics into accessible, engaging stories for everyday Australians.
• Support the production of special print features and packages (e.g. road trips, buyer's guides, motoring advice and features).
• Deliver clean, accurate, and engaging copy on deadline, aligned with the NRMA and Open Road editorial voice while adhering to brand & style guidelines, readability and accessibility standards.
• Collaborate with editors, designers, content strategists and social media teams to deliver world-class content experiences.
• Create supporting content for social and video channels, including scripts, short-form content and on-camera opportunities.
• Work with CMS platforms (e.g. Sitecore) to publish and format web content, ensuring a seamless reader experience.
• Use data and analytics tools to analyse and monitor content performance and inform future digital content planning, story ideas and formats.
• Build relationships with automotive manufacturers, industry experts and PR partners.
• Support the editorial team with special projects, such as awards submissions, content partnerships, or coverage of major events like motor shows or road safety campaigns.

Help grow one of Australia's most recognised motoring brands by producing content that informs, inspires and empowers members., Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. The NRMA is not responsible for any fees related to unsolicited resumes.

About the Employer

We're one of Australia's most trusted brands. Being Member-owned, every decision we make has people and our community at its heart. From our legendary Roadside assistance to electric vehicle charging networks, holiday parks and lodges, car rentals, and harbour transport and ocean cruising we are striving to make a difference that contributes to a brighter shared future for all Australians.

Forget what you thought you knew about the NRMA - take a look on the inside and you'll discover that life with us is more than just a job - it's your chance to make a difference together., If you're passionate about cars, love a great road trip and are committed to delivering content that aligns with the NRMA's values of safety, sustainability and community benefit, this could be the role you've been waiting for!

Open Road is the NRMA's flagship motoring and travel publication, reaching more than 1.5 million Members across print and digital platforms every quarter. The print magazine remains one of Australia's most-read publications, offering trusted car reviews, road trip inspiration, and expert motoring advice. Its companion digital hub, Open Road online, delivers timely, SEO-optimised motoring news, reviews and destination content, helping grow NRMA's reach and engagement between issues.

We're currently looking for an experienced Journalist who will play a critical role in creating engaging high-quality content that informs, entertains and inspires Australians to drive, travel and explore with confidence across both our Open Road print and digital platforms. Reporting to the Managing Editor, this role requires someone who can work across channels, balance multiple deadlines, and build strong relationships with both industry stakeholders and internal teams.

This is a full-time permanent role offers a hybrid work arrangement across our Sydney Olympic Park, Sydney CBD Offices and working from home as agreed and required for the role.

About the Candidate

We're looking for someone who combines strong journalistic capability with a genuine passion for motoring and Australian travel. You ideally will bring:

• Tertiary qualifications in Journalism, Communications, Media, or a related field.
• A current and unrestricted Australian driver's licence (essential).
• Up to 5 years' experience as a journalist, preferably with a focus on motoring, automotive, consumer or lifestyle content.
• Familiarity with writing to SEO best practice and using web CMS platforms (e.g. Sitecore, WordPress).
• Basic understanding of data analytics tools (e.g. Google Analytics, SEMrush) to assess story performance and inform content decisions (preferred).
• Demonstrated experience producing high-quality written content for both print and digital platforms.
• Strong writing, research and interviewing skills, with an ability to explain complex motoring or technical topics in a clear and engaging way.
• Experience writing with an eye for editorial angles and an instinct for what will resonate with both member and general audiences.
• Experience writing scripts for social media videos, presenting to camera and video editing.
• Experience writing for and engaging an audience of mature Australians or a broad member-based audience (highly regarded).
• Experience attending and reporting on events, launches, or media programs under tight deadlines with the confidence to liaise with industry representatives, PR professionals and event organisers.
• Ability to work collaboratively in a cross-functional team environment with editors, content strategists, designers and social media producers.
• Strong organisational and time management skills, with the ability to juggle multiple deadlines.
• A passion for cars, road safety, sustainability, or Australian travel is a definite advantage.

Work Environment

At the NRMA we aren't just about discounts (although you do get these too). We offer benefits to help make work and life just right for you!

• Progressive flexibility, leave and well-being benefits to balance all of life's priorities
• Travel discounts on SIXT car rental, cruises, and accommodation at our award-winning NRMA Holiday Parks and Resorts
• Complimentary myNRMA Rewards membership including free Roadside Assistance & discounts on groceries, movie tickets, gift cards, gym memberships, attractions, restaurants and much more
• Discounts on a range of NRMA personal insurance products including car, home & travel
• Grow, progress or relocate your career and move around the NRMA Group or different locations with us.