Omnichannel Content Lead

Pfizer; Sydney; Hybrid; AUD 120,000 - 160,000; Full time

Benefits offered by this job

Paid parental leave

Health & Wellness apps

Career Growth Experiences program

Recognition & rewards program

Paid volunteer days

Life Insurance Benefits

Pfizer Learning Academy access

flu vaccines & skin checks

Salary packaging & novated lease

Job summary

Pfizer Australia is seeking a Content & Channel Manager to develop and execute omnichannel content strategies aligned with brand and GTM goals. You will partner with marketers, the GTM Excellence team, and regulatory-compliant content delivery across channels.

The role emphasizes data-driven, insight-led content planning, capability building, and a One Pfizer approach across markets, with hybrid work in Sydney.

Qualifications

• Bachelor's degree or higher.
• Strong skills in design thinking, planning, and project management.
• Strong strategic thinking and analytical capabilities.
• Experience in Agile / SCRUM methodologies preferred.
• Highly detail-oriented with strong organizational skills to manage multiple tasks.
• Fluency in English.

Responsibilities

• Develop integrated omnichannel strategic plans with marketing and GTM teams.
• Advise brand teams on content design, production, and localization for different channels.
• Guide channel mix, analytics, and SEO/SEM strategies with performance monitoring.
• Build omnichannel content capabilities and share best practices with global/regional teams.
• Collaborate across marketing, digital, medical, legal, and agencies to enable seamless execution.
• Ensure content compliance with internal policies and regulations.
• Bring new ideas to improve content strategy and customer engagement.

Skills

Design thinking

Planning

Project management

Strategic thinking

Analytical capabilities

Facilitation & stakeholder management

Agile / SCRUM

Communication & interpersonal

Digital tools proficiency

Education

Bachelor's degree or higher

Tools

Adobe Analytics

Tableau

Marketo

Adobe Suite

Job description

Pfizer Australia is seeking a Content & Channel Manager to develop and execute omnichannel content strategies aligned with brand and GTM goals. You will partner with marketers, the GTM Excellence team, and regulatory-compliant content delivery across channels.

The role emphasizes data-driven, insight-led content planning, capability building, and a One Pfizer approach across markets, with hybrid work in Sydney.