National Partnerships & Events Strategy Lead

Asahi Beverages; Melbourne; On-site; AUD 180,000 - 260,000; Full time

Job summary

Asahi Beverages in Melbourne seeks a senior partnerships leader to shape and deliver a high-performing portfolio of commercial partnerships and events. You will set the strategy for major partnerships and turn it into activations that connect with consumers and deliver value for customers and partners.

You will lead and develop a national team of partnership and events experts, collaborating with internal stakeholders, agencies, and partners to maximise the value of our partnerships.

Qualifications

• 8+ years' experience leading commercial partnerships, sponsorships, events or related commercial roles.
• Proven success leading significant partnerships and integrated activations in complex stakeholder environments.
• Strong ability to translate consumer, customer and commercial insights into partnership strategies.
• Excellent budget management, ROI evaluation and value assessment skills.
• Strong negotiation, influencing and contract management capabilities.
• Experience coaching and developing teams in a national or large-scale setting.

Responsibilities

• Lead the strategy, planning and delivery of major commercial partnerships, activations, events and hospitality experiences.
• Develop integrated partnership plans connecting Brand, Commercial, Customer and Consumer Experience priorities.
• Maximise partnership rights and investment through disciplined execution and commercial management.
• Build trusted relationships with partners, rights holders, agencies and senior internal stakeholders.
• Track performance, budgets, risks and ROI to strengthen future decisions.
• Lead, coach and develop a national team of Partnerships and Events specialists.

Skills

Leadership

Strategic thinking

Negotiation

Stakeholder management

Team leadership

Cross-functional collaboration

Job description

Asahi Beverages in Melbourne seeks a senior partnerships leader to shape and deliver a high-performing portfolio of commercial partnerships and events. You will set the strategy for major partnerships and turn it into activations that connect with consumers and deliver value for customers and partners.

You will lead and develop a national team of partnership and events experts, collaborating with internal stakeholders, agencies, and partners to maximise the value of our partnerships.