Marketing Specialist

Ultrana Medical; Sydney; On-site; AUD 68,000 - 92,000; Full time

Job summary

Ultrana Medical, a health-tech company, is seeking a Marketing Coordinator to drive our marketing activities in a hands-on role. You will coordinate digital marketing, content creation, email campaigns and lead generation to support growth and customer engagement.

You will work with a small team and report to the Managing Director and Operations Manager, helping to develop campaigns across social, content and events while maintaining brand consistency and quality.

Qualifications

• Experience in marketing coordinator or similar role.
• Strong written communication and copywriting skills.
• Excellent organisation and attention to detail.
• Experience managing social media platforms and creating digital content.
• Experience with Mailchimp for email marketing.
• Experience with Canva Pro for content creation.
• Knowledge of Meta Ads and Google Ads.
• Experience with WordPress for website updates.
• Understanding of digital marketing, SEO and lead generation.
• Confidence creating and editing short-form video content.

Responsibilities

• Social Media Management: Create, coordinate and schedule content across Instagram, Facebook and LinkedIn using Canva Pro and Meta Business Suite.
• Content Creation: Plan, film and edit product videos, testimonial content, educational material and photography.
• Email Marketing: Develop and coordinate campaigns through Mailchimp to engage customers and generate enquiries.
• Paid Advertising: Coordinate Meta and Google advertising campaigns and monitor performance.
• Website Management: Create and update website content, landing pages and promos using WordPress.
• Lead Generation: Develop activities to increase enquiries and support sales opportunities.
• Events & Education: Coordinate marketing activities for workshops, webinars and conferences.
• Customer Engagement: Liaise with customers and stakeholders to gather testimonials and marketing content.
• Brand & Content: Maintain consistent branding across channels and materials.
• Marketing Strategy: Assist in planning and implementing the marketing strategy and identify opportunities.
• Reporting & Optimisation: Monitor performance and make recommendations for future activity.

Skills

Marketing coordination

Digital marketing

Social media management

Copywriting

Email marketing

Content creation

Lead generation

Project management

Team collaboration

Tools

WordPress

Mailchimp

Canva Pro

Meta Ads

Google Ads

Job description

Salary: $80,000 + superannuation
Location: St Leonards, NSW
Employment Type: Full-Time
Approved Sponsor: Import Health Pty Ltd

Marketing Coordinator

Salary: $80,000 + superannuation
Location: St Leonards, NSW
Employment Type: Full-Time
Approved Sponsor: Import Health Pty Ltd

Job Description

Marketing Coordinator

Join a growing health-tech business and play a key role in shaping the marketing and digital presence of Ultrana Medical.

Import Health Pty Ltd, trading as Ultrana Medical, is seeking a creative, organised and proactive Marketing Coordinator to join our team on a full-time basis.

This is a hands‑on role with responsibility for coordinating and delivering our marketing activities across digital channels, content, email, events and lead generation. You will work closely with the Managing Director and Operations Manager, as well as the wider team, to develop and execute marketing initiatives that support business growth and customer engagement.

The role would suit someone who enjoys taking ownership of projects, creating high‑quality content and working across a variety of marketing activities in a growing business.

Key Responsibilities

• Social Media Management: Create, coordinate and schedule engaging content across Instagram, Facebook and LinkedIn using platforms such as Canva Pro and Meta Business Suite.

• Content Creation: Plan, film and edit product videos, testimonial content, educational material and photography featuring our medical devices and services.

• Email Marketing: Develop and coordinate email marketing campaigns through Mailchimp to engage existing customers and generate new enquiries.

• Paid Advertising: Coordinate Meta and Google advertising campaigns, monitor performance and work to improve campaign effectiveness and lead generation.

• Website Management: Create and update website content, landing pages and promotional pages using WordPress.

• Lead Generation: Develop and implement marketing activities designed to increase enquiries, generate leads and support sales opportunities.

• Events & Education: Coordinate marketing and promotional activities for workshops, webinars, conferences and other educational events.

• Customer Engagement: Liaise with customers, clinicians, presenters and other stakeholders to gather testimonials, photography, video and other marketing content.

• Brand & Content: Maintain consistent branding, messaging and presentation across all marketing channels and materials.

• Marketing Strategy: Assist in planning and implementing the company's marketing strategy and identify opportunities to improve reach, engagement and lead generation.

• Reporting & Optimisation: Monitor marketing performance, analyse campaign results and make recommendations for future activity.

• Marketing Coordination: Manage content calendars, marketing schedules and multiple projects to ensure campaigns and promotional activities are delivered on time.

What You'll Bring

The successful candidate will ideally have:

• Previous experience in a marketing coordinator, digital marketing or similar role

• Strong written communication and copywriting skills

• Excellent organisation and attention to detail

• Experience managing social media platforms and creating digital content

• Experience with email marketing platforms such as Mailchimp

• Experience with Canva or similar design software

• Knowledge of Meta Ads and Google Ads

• Experience managing or updating websites, preferably using WordPress

• An understanding of digital marketing, SEO and lead generation

• Confidence creating and editing short‑form video content

• The ability to work independently and manage multiple priorities

• A creative and proactive approach, with a willingness to test new ideas

• Strong communication skills and the ability to work collaboratively with a small team

Experience in the healthcare, medical technology or medical device industry would be advantageous, but is not essential.

Why Work With Us?

• Full‑time position with a salary of $80,000 + superannuation

• Monday to Friday

• Based in St Leonards, NSW

• A varied, hands‑on marketing role with genuine ownership and responsibility

• Work across healthcare, medical technology, education and industry events

• Opportunity to develop and implement new marketing ideas in a growing business

• Collaborative working environment where your ideas and initiative are valued