Marketing Specialist

Prime Workforce Pty Ltd; Sydney; On-site; AUD 75,000 - 110,000; Full time

Job summary

Prime Workforce PTY LTD is seeking a Marketing Specialist to drive brand awareness and market presence across the labor hire sector in New South Wales. You will design and implement strategies, oversee campaigns, and coordinate with sales and service teams to attract clients in meat processing, salad factories, seafood facilities, and warehouses.

The role requires a bachelor’s degree or higher and at least 3 years of marketing experience, strong data-driven mindset, and excellent communication

Qualifications

• Bachelor's degree or higher.
• Minimum of 3 years of experience in marketing specialist.
• Strong understanding of marketing platforms including social media, email marketing, telemarketing, and content management systems.
• Ability to analyze data, extract insights and make data-driven decisions.
• Demonstrated creativity in developing engaging content and innovative marketing strategies.
• Excellent written and verbal communication skills with the ability to communicate effectively with diverse audiences.
• Proficiency in English is required.

Responsibilities

• Developing and implementing marketing strategies to promote the company's services in the labor hire industry.
• Conducting market research to identify potential clients and target markets within meat processing, salad factories, seafood facilities, and warehouse sectors.
• Managing advertising campaigns both online and offline to increase brand visibility and attract new clients.
• Monitoring and analyzing marketing performance metrics to assess campaign effectiveness and make data-driven decisions.
• Producing engaging content for various platforms, including service descriptions and promotional materials.
• Managing multiple marketing budgets and providing regular management reports.
• Working with cross-functional teams to align marketing with business objectives.
• Building and maintaining relationships with stakeholders, industry partners, and clients to drive growth.

Skills

Social media marketing

Email marketing

Content management systems

Data analysis

Content creation

Communication skills

Education

Bachelor's degree or higher

Job description

As a Marketing Specialist, you will play a crucial role in driving our brand awareness and market presence.

Key responsibilities

• Developing and implementing marketing strategies to promote the company's services in the labor hire industry.
• Conducting market research to identify potential clients and target markets within the meat processing, salad factories, seafood facilities, and warehouse sectors.
• Managing advertising campaigns both online and offline to increase brand visibility and attract new clients.
• Monitoring and analyzing marketing performance metrics to assess the effectiveness of campaigns and make data-driven decisions.
• Producing engaging and compelling content for various platforms, including services descriptions and promotional materials.
• Managing multiple marketing budgets and provide regular management reports required by superiors.
• Working closely with cross-functional teams, including sales and customer service, to align marketing efforts with overall business objectives.
• Building and maintaining relationships with key stakeholders, industry partners, and clients to drive business growth and expansion.

About you

• A bachelor's degree or higher.
• Minimum of 3 years of experience in marketing specialist.
• Strong understanding of marketing platforms, including social media, email marketing, telemarketing, and content management systems.
• Ability to analyze data, extract insights, and make data-driven decisions.
• Demonstrated creativity in developing engaging content and innovative marketing strategies.
• Excellent written and verbal communication skills, with the ability to communicate effectively with diverse audiences.
• Proficiency in English is required.

About us

Prime Workforce PTY LTD, established in New South Wales, is your dedicated partner in delivering optimal labor solutions. As a recognized leader in the labor hire industry, we specialize in providing skilled personnel for meat processing plants, salad factories, seafood facilities, and warehouses.