Marketing Specialist

Wow Recruitment; Inner West; On-site; AUD 90,000 - 105,000; Full time

Job summary

Wow Recruitment in Sydney is seeking a hands-on marketing lead for a well-established Australian furniture and homewares brand. You’ll own campaigns from concept to delivery across product launches, digital, showroom and events, interpreting data from an external agency to steer creative direction.

This broad, B2B role suits an energetic marketer with 3–5 years’ experience and a genuine interest in interiors.

Qualifications

• 3–5 years of experience in marketing.
• Bachelor’s degree in marketing, communications or related field.
• Interest or background in interiors, design or furniture.
• Strong organisational and project management skills.
• Experience with Shopify and Klaviyo is a plus.

Responsibilities

• Coordinate end-to-end marketing campaigns, including new collection launches.
• Interpret data from agency-paid campaigns to inform creative direction.
• Lead showroom marketing, events, launches and client activations.
• Create and maintain digital assets for website, social and EDM.
• Manage website updates and digital platform improvements.

Skills

Campaign management

Project management

Content creation

Interiors/design interest

Data interpretation

B2B marketing

Education

Bachelor's degree in marketing or communications

Tools

Shopify

Klaviyo

Adobe Photoshop

InDesign

Meta Business Suite

Pinterest

LinkedIn

Job description

Do you love the idea of shaping the creative direction behind a growing, design-led brand? This is a rare opportunity to join a well-established Australian furniture and homewares business with a strong presence in the interiors and trade industry, at a business that's genuinely investing in its next phase of growth.

You'll take ownership of marketing campaigns from concept through to delivery, spanning product launches, digital, showroom and events. Paid media is handled by an external agency, so instead of running ads yourself, you'll be interpreting that performance data and using it to drive the creative.

It's a broad, hands-on role suited to someone energetic, passionate and genuinely interested in interiors or design.

Why This Job

• Full ownership of campaign creative and execution, not just coordination
• Work across a genuinely broad remit: digital, trade, showroom and events
• Join a business at an exciting growth stage with real scope to make the role your own
• Predominantly B2B environment, ideal for someone who enjoys trade and industry relationships
• Strong salary on offer for the right person, with flexibility for a standout candidate

Sydney | On-site | $90K-$105K + Super

What You'll Be Doing

• Coordinating end-to-end marketing campaigns, including new collection launches
• Interpreting performance data from agency-run paid media campaigns to inform creative direction
• Leading showroom marketing, events, launches and client activations
• Creating and maintaining digital assets across website, social and EDM
• Managing website updates and digital platform improvements

What You'll Bring

• 3-5 years' experience in a marketing role
• Tertiary qualifications in marketing, communications or a related field
• Background in or genuine interest in interiors, design or furniture
• Strong organisational and project management skills
• Experience with Shopify and Klaviyo is an advantage
• Proficiency in Adobe Creative Suite (particularly Photoshop and InDesign)
• Experience with social media platforms (Meta Business Suite, Pinterest, LinkedIn)