Marketing & Development Lead – Arts & Culture

The Canberra Glassworks; South Canberra; On-site; AUD 90,000 - 130,000; Full time

Job summary

Canberra Glassworks seeks a Marketing and Development Manager to lead marketing, communications and audience development. You will strengthen the organisation’s public profile, increase visitation, participation and sales, and deliver campaigns and supporter engagement for long-term sustainability.

The role includes leading digital marketing, including the new website and CRM system. You will direct annual marketing plans, manage brand identity, media relations and campaigns across digital and

Qualifications

• Substantial experience in marketing and communications strategy and campaign delivery.

Responsibilities

• Lead integrated marketing and communications to support artistic, audience and commercial objectives.

Skills

Marketing strategy

Campaign management

Project management

Digital marketing

CRM management

Audience development

Brand management

Stakeholder management

Content creation

Education

Bachelor’s degree in marketing/communications/arts management or related field

Tools

CRM systems

Job description

Canberra Glassworks seeks a Marketing and Development Manager to lead marketing, communications and audience development. You will strengthen the organisation’s public profile, increase visitation, participation and sales, and deliver campaigns and supporter engagement for long-term sustainability.

The role includes leading digital marketing, including the new website and CRM system. You will direct annual marketing plans, manage brand identity, media relations and campaigns across digital and