Marketing Coordinator

Hoban Recruitment; Sydney; On-site; AUD 110,000 - 160,000; Full time

Job summary

Hoban Recruitment is seeking an experienced Marketing Manager for its biotechnology client. You will own brand, digital, content and product launch campaigns, engaging surgeons and healthcare professionals.

You’ll work with product managers and partners to deliver clinically accurate, commercially focused campaigns that boost awareness and growth. You will manage digital channels, create collateral and educational resources, and coordinate events to support launches and campaigns.

Qualifications

• Marketing experience across brand, digital, content and communications campaigns.
• Experience managing digital channels, EDMs, websites and analytics.
• Strong stakeholder and project management skills.

Responsibilities

• Develop and execute integrated brand and marketing campaigns.
• Create marketing collateral, digital assets, educational resources and event materials.
• Manage EDMs, website content and other digital channels.
• Develop targeted campaigns for surgeons, healthcare professionals, hospitals and channel partners.
• Support new product launches and technology campaigns.
• Coordinate conferences, trade exhibitions, clinical workshops and surgeon education events.
• Maintain consistent brand messaging across internal/external communications.
• Build relationships with internal teams, healthcare professionals, distributors and external partners.

Skills

Brand marketing

Digital marketing

Content marketing

Campaign analytics

Stakeholder management

Healthcare knowledge

Job description

Join a leading Australian biotechnology organisation delivering innovative tissue and regenerative medicine products to healthcare providers across Australia and internationally.

We are seeking an experienced Marketing Manager to join the Product Management, Marketing & Education team. This is a hands‑on role where you will take ownership of marketing activity across brand, digital, content, events and product launches, engaging surgeons, healthcare professionals, hospitals and channel partners.

Working closely with Product Managers, the Commercial Team and external partners, you will develop clinically accurate and commercially focused campaigns and marketing assets that strengthen the brand, support product awareness and contribute to commercial growth.

The Role

You will manage marketing initiatives from concept through to execution, including digital campaigns, marketing collateral, educational resources, industry events and new product launches.

You’ll manage digital channels including EDMs and website content, develop targeted campaigns for healthcare audiences and monitor campaign performance, engagement, lead generation and event outcomes.

Key Responsibilities

• Develop and execute integrated brand and marketing campaigns
• Create marketing collateral, digital assets, clinical evidence summaries and educational resources
• Manage EDMs, website content and other digital channels
• Develop targeted campaigns for surgeons, healthcare professionals, hospitals and channel partners
• Support new product and technology launches
• Coordinate conferences, trade exhibitions, clinical workshops and surgeon education events
• Manage internal and external communications and maintain consistent brand messaging
• Build strong relationships with internal teams, healthcare professionals, distributors and external partners

About You

You’ll be a go getter and self‑motivated marketing expert who enjoys taking ownership of projects and working across multiple stakeholders and priorities.

Ideally, you will bring:

• Marketing experience (if within the medical devices, healthcare, pharmaceuticals desired but not essential)
• Experience across brand, digital, content and communications campaigns
• Experience managing digital channels, EDMs, websites, social media and campaign analytics
• Strong stakeholder and project management skills
• Excellent written and verbal communication skills with strong attention to detail

What’s in it for you?

• Competitive salary package
• Join a growing Australian biotechnology organisation making a meaningful impact on patient outcomes
• Varied and autonomous role with genuine ownership of marketing activity
• Opportunity for long‑term career growth within an innovative healthcare environment

Location: Frenchs Forest

At HOBAN we encourage applications from people with disability, people from diverse cultural and linguistic backgrounds, people of all genders, LGBTI people, and Aboriginal and Torres Strait Islander people.

We provide reasonable adjustments; including alternate formats to the recruitment process for individuals with disability. If you require an adjustment to be made during the recruitment process, please email our Adjustments Coordinator at***********@hoban.com.auor visit www.hoban.com.au/adjustmentsfor additional contact details.