Marketing, Brand & Events Leader — Growth & Partnerships

tennis; Adelaide; On-site; AUD 120,000 - 150,000; Full time

Benefits offered by this job

Career development

Monthly wellbeing activities

Health & wellbeing benefits

Sponsor partner discounts

Job summary

Tennis SA is seeking a Head of Marketing, Brand & Events to lead brand, marketing, digital, content, events and partnership activation across South Australia. The 12-month contract role focuses on driving participation, engagement and commercial outcomes, including the Adelaide International marketing program, in collaboration with Tennis Australia and event stakeholders.

The role requires senior leadership experience in sport or large-scale events, a track record of integrated campaigns, and

Qualifications

• Senior marketing leadership experience, ideally within sport, major events, entertainment, tourism or consumer-facing organisations.
• Proven track record developing integrated marketing campaigns that grow audience participation and commercial outcomes.
• Strong experience leading major events, managing multiple projects and influencing diverse stakeholder groups.
• Highly commercial, data-driven, able to translate market insights into strategic recommendations and measurable results.
• Engaging leader capable of developing teams, building partnerships and navigating complex environments.
• Willingness to obtain Police Check and Working with Children Check

Responsibilities

• Lead Tennis SA's marketing, brand, content and digital strategies to grow participation, engagement and audience reach across the state.
• Develop and deliver the Adelaide International marketing program, including campaigns, ticket promotions, audience growth and stakeholder communications.
• Oversee planning and delivery of Tennis SA events and experiences, creating memorable outcomes for participants, spectators, sponsors and partners.
• Drive content, digital and social media performance through audience-led storytelling, data insights and innovation.
• Lead partnership activations and manage a high-performing team to maximise commercial outcomes and strengthen Tennis SA's brand.

Skills

Senior marketing leadership

Data-driven

Stakeholder management

People leadership

Event marketing

Job description

Tennis SA is seeking a Head of Marketing, Brand & Events to lead brand, marketing, digital, content, events and partnership activation across South Australia. The 12-month contract role focuses on driving participation, engagement and commercial outcomes, including the Adelaide International marketing program, in collaboration with Tennis Australia and event stakeholders.

The role requires senior leadership experience in sport or large-scale events, a track record of integrated campaigns, and